{"id":668513,"date":"2025-05-11T19:40:20","date_gmt":"2025-05-11T16:40:20","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/fitness-tracker-whoop-faces-unhappy-customers-over-upgrade-policy\/"},"modified":"2025-05-11T19:40:20","modified_gmt":"2025-05-11T16:40:20","slug":"fitness-tracker-whoop-faces-unhappy-customers-over-upgrade-policy","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/fitness-tracker-whoop-faces-unhappy-customers-over-upgrade-policy\/","title":{"rendered":"Fitness tracker Whoop faces unhappy customers over upgrade policy"},"content":{"rendered":"<div>\n<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Whoop has backed down, somewhat, from the controversial upgrade plans around its Whoop 5.0 fitness tracker.<\/p>\n<p class=\"wp-block-paragraph\">When the company first <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.theverge.com\/news\/661773\/whoop-5-news-price-specs-battery\">announced Whoop 5.0<\/a> this week, it said members who wanted the new device could either extend their sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ions by 12 months or pay a one-time upgrade fee of $49 ($79 for the model with EKG sensors).<\/p>\n<p class=\"wp-block-paragraph\">This seemed inconsistent with Whoop\u2019s overall value proposition, where it charges <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.whoop.com\/us\/en\/membership\/\">higher subscription prices<\/a> (ranging $199 to $359 a year) while allowing customers to upgrade their hardware for free. More specifically, it seemed to <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.theverge.com\/news\/664111\/whoop-5-0-upgrade-anger-wearables\">contradict a statement on the company\u2019s website<\/a> promising users free hardware upgrades if they\u2019ve been members for at least six months.<\/p>\n<p class=\"wp-block-paragraph\">After customers began complaining, the company responded with <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.reddit.com\/r\/whoop\/comments\/1kj252l\/megathread_clarifying_and_updating_our_upgrade\/\">a Reddit post<\/a> both announcing a more expansive upgrade policy and claiming to clarify its overall approach.<\/p>\n<p class=\"wp-block-paragraph\">Now, anyone with more than 12 months remaining on their subscription is eligible for a free upgrade to Whoop 5.0 (or a refund if they\u2019ve already paid the fee). And customers with less than 12 months can extend their subscription to get the upgrade at no additional cost.<\/p>\n<p class=\"wp-block-paragraph\">While the company said it\u2019s making these changes because it \u201cheard your feedback,\u201d it also suggested that its apparent stinginess was tied to its transition from a model focused on monthly or six-month subscription plans to one where it only offers 12- and 24-month subscriptions.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe also want to acknowledge that a previous blog article incorrectly stated that anyone who had been a member for just 6 months would receive a free upgrade,\u201d the company said. \u201cThis was never our policy and should never have been posted.\u201d<\/p>\n<div class=\"wp-block-techcrunch-inline-cta\">\n<div class=\"inline-cta__wrapper\">\n<p>Techcrunch event<\/p>\n<div class=\"inline-cta__content\">\n<p>\n\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__location\">Berkeley, CA<\/span><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__separator\">|<\/span><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"inline-cta__date\">June 5<\/span>\n\t\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t<span>BOOK NOW<\/span><\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p class=\"wp-block-paragraph\">There\u2019s been a mixed response to these changes on the Whoop sub<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">reddit<\/a>, with one moderator <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.reddit.com\/r\/whoop\/comments\/1kj252l\/comment\/mrjhs2i\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\">describing it<\/a> as a \u201cwin for the community.\u201d Other posters were more skeptical, with one <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.reddit.com\/r\/whoop\/comments\/1kj252l\/comment\/mrjnvv2\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\">writing<\/a>, \u201cYou don\u2019t publish a policy by accident and keep it up for years. Removing it after backlash doesn\u2019t erase the fact [that] it is real.\u201d<\/p>\n<p class=\"wp-block-paragraph\">There were also a number of complaints from users who said they had 11 months left on their subscriptions, so they just missed the free upgrade cutoff.<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/en.buradabiliyorum.com\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/techcrunch.com\/2025\/05\/11\/fitness-tracker-whoop-faces-unhappy-customers-over-upgrade-policy\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whoop has backed down, somewhat, from the controversial upgrade plans around its Whoop 5.0 fitness tracker. When the company first announced Whoop 5.0 this week, it said members who wanted the new device could either extend their subscriptions by 12 months or pay a one-time upgrade fee of $49 ($79 for the model with EKG&#8230;<\/p>\n","protected":false},"author":1,"featured_media":668514,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2021\/08\/whoop.jpg?resize=1200,727","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[151516,52711,70917,156291],"class_list":["post-668513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-biotech-health","tag-hardware","tag-startups","tag-whoop"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/668513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=668513"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/668513\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/668514"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=668513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=668513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=668513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}