{"id":67331,"date":"2020-09-15T18:30:00","date_gmt":"2020-09-15T15:30:00","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/cbs-all-access-will-officially-rebrand-as-paramount-in-2021\/"},"modified":"2020-09-15T18:30:00","modified_gmt":"2020-09-15T15:30:00","slug":"cbs-all-access-will-officially-rebrand-as-paramount-in-2021","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/cbs-all-access-will-officially-rebrand-as-paramount-in-2021\/","title":{"rendered":"#CBS All Access Will Officially Rebrand as Paramount+ in 2021"},"content":{"rendered":"

“#CBS All Access Will Officially Rebrand as Paramount in 2021<\/strong>”<\/p>\n

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Farewell CBS All Access<\/strong>, we hardly knew you. ViacomCBS is officially rebranding its streaming service from CBS All Access to Paramount <\/strong>, joining the many streaming platforms that have added a plus sign to their name. The name change will be official by early 2021.
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As if the streaming wars couldn\u2019t get complicated enough, companies have to frequently change the titles of their platforms and confuse us further. First it was WarnerMedia<\/a> and its baffling rollout of HBO Max (RIP HBO Go and HBO Now), and now ViacomCBS is pulling the same schtick with CBS All Access, which will soon be rebranded as Paramount . Joining the trend of streaming platforms with a plus sign in their name (see: App<\/a>le TV , Disney , ESPN , Ryan Reynolds\u2019 Mint Mobile ), CBS All Access is becoming Paramount in early 2021, per a press release from ViacomCBS.<\/p>\n

The move is \u201cpart of the service\u2019s expansion to feature content from ViacomCBS\u2019 leading portfolio of broadcast, news<\/a>, sports, and entertainment brands,\u201d the release states. Paramount will also launch in Australia, Latin America, and the Nordics in 2021 before expanding to more international markets.\u00a0ViacomCBS President and CEO Bob Bakish added in a statement:<\/p>\n

\u201cWith Paramount , we\u2019re excited to establish one global streaming brand in the broad-pay segment that will draw on the sheer breadth and depth of the ViacomCBS portfolio to offer an extraordinary collection of content for everyone to enjoy.\u201d<\/p>\n<\/blockquote>\n

ViacomCBS also announced a fresh slate of five new original shows coming to Paramount , one of which is a 10-episode scripted miniseries<\/a> based on producer Al Ruddy\u2019s experience making\u00a0The Godfather.<\/em>\u00a0The other four include the spy drama\u00a0Lioness<\/em> from\u00a0Yellowstone<\/em>\u2018s Taylor Sheridan; a reimagining of\u00a0Behind the Music<\/em>\u00a0titled\u00a0MTV\u2019s Behind the Music \u2014 The Top 40<\/em>;\u00a0The Real Criminal Minds<\/em>, a true-crime docuseries based on the CBS series; and a revival of\u00a0The Game<\/a><\/em>. More programming will be announced ahead of launch.<\/p>\n

This title change is something only executives could think of as smart \u2014 Paramount\u00a0is<\/em> a more recognizable and respected brand than CBS \u2014 but the thing they forget is how\u00a0tired<\/em> we all are of these changing streaming names and those damn plus signs. What does the plus sign mean? Nothing! Then there\u2019s the confusing situation with Paramount Network, a ViacomCBS cable network that had its own history of name-changes back in the days (from the Nashville Network, to Spike TV, to what have you) and tried its hand at trendy original titles like the ill-fated\u00a0Heathers<\/em> reboot.\u00a0It\u2019s a recipe for confusion for any potential CBS All Access, excuse me, Paramount subscribers.<\/p>\n

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“#CBS All Access Will Officially Rebrand as Paramount in 2021” Farewell CBS All Access, we hardly knew you. ViacomCBS is officially rebranding its streaming service from CBS All Access to Paramount , joining the many streaming platforms that have added a plus sign to their name. The name change will be official by early 2021….<\/p>\n","protected":false},"author":1,"featured_media":67332,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[17],"tags":[30523,69654,3761,26257],"class_list":["post-67331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-mediaa","tag-cbs-all-access","tag-cbs-all-access-will-officially-rebrand-as-paramount-in-2021","tag-netflix-streaming-video","tag-paramount"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/67331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=67331"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/67331\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/67332"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=67331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=67331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=67331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}