{"id":673954,"date":"2025-06-07T11:15:14","date_gmt":"2025-06-07T08:15:14","guid":{"rendered":"https:\/\/en.buradabiliyorum.com\/2025-will-be-a-pivotal-year-for-metas-augmented-and-virtual-reality-says-cto\/"},"modified":"2025-06-07T11:15:14","modified_gmt":"2025-06-07T08:15:14","slug":"2025-will-be-a-pivotal-year-for-metas-augmented-and-virtual-reality-says-cto","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/2025-will-be-a-pivotal-year-for-metas-augmented-and-virtual-reality-says-cto\/","title":{"rendered":"2025 will be a ‘pivotal year’ for Meta\u2019s augmented and virtual reality, says CTO"},"content":{"rendered":"
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Meta CTO Andrew \u201cBoz\u201d Bosworth, who was one of the company\u2019s first 15 engineers, published a memo earlier this year forecasting that 2025 could be the year of greatness for Reality Labs, the company\u2019s augmented and virtual reality unit. Or, it would be the year when the metaverse goes down as a \u201clegendary misadventure.\u201d<\/p>\n

These days, Boz app<\/a>ears to be leaning towards its potential for greatness. But, the market will be the final determinant.\u00a0<\/p>\n

\u201cWe\u2019ll judge at the end of the decade, but this does feel like the pivotal year,\u201d Boz said Thursday during a Bloomberg Technology<\/a> interview.\u00a0<\/p>\n

Boz noted that Meta\u2019s Ray Ban AI glasses had been a breakthrough that excited both consumers and competitors. As of February, Meta has sold more than 2 million pairs<\/a> since their October 2023 debut. Last fall, they outsold traditional Ray Bans, even before Meta rolled out AI features.\u00a0<\/p>\n

Meanwhile, Google last month announced partnerships with Gentle Monster and Warby Parker to create smart glasses based on Android XR. Apple is also reportedly making a push to release smart glasses in 2026<\/a>.<\/p>\n

\u201cSuddenly, we go from toiling in the realms of obscurity to being very much in the world with a product that is very attractive to consumers, and thus competitors,\u201d Boz said. \u201cThe clock has started on competition coming, and that just means that the progress we make in this year is of disproportionate value to any year before or after it closes.\u201d<\/p>\n

Still, competition among other incumbents means nothing if the market doesn\u2019t adopt Meta\u2019s AR and VR products, which is what would drive the industry to standardize the technology.\u00a0<\/p>\n

\u201cThe market is actually, especially when it comes to hardware, a trailing indicator,\u201d Boz said. \u201cSo you look for early indicators. To some degree, you do have to have a level of confidence and taste in-house.\u201d<\/p>\n

He said this was something he learned from Sheryl Sandberg, former chief operating officer at Meta.\u00a0<\/p>\n

\u201cSheryl used to always talk about how most companies don\u2019t fail because they got beaten by a competitor,\u201d Boz said. \u201cMost companies fail because they didn\u2019t execute their own plan correctly. And so what I try to do with the team is really focus us, not so much on the competitive landscape as on [whether] we\u2019re executing to our standards.\u201d<\/p>\n

The Meta CTO said the company has \u201ca set of ambitious plans for the year\u201d that it is on track for.<\/p>\n

\u201cWhat we\u2019ll know by the end of the year is whether we executed on our plan or not,\u201d said Boz. \u201cWhat we\u2019ll know in five years time is whether that was enough.\u201d<\/p>\n<\/div>\n

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If you want to read more like this article, you can visit our Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n

Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Meta CTO Andrew \u201cBoz\u201d Bosworth, who was one of the company\u2019s first 15 engineers, published a memo earlier this year forecasting that 2025 could be the year of greatness for Reality Labs, the company\u2019s augmented and virtual reality unit. Or, it would be the year when the metaverse goes down as a \u201clegendary misadventure.\u201d These…<\/p>\n","protected":false},"author":1,"featured_media":673955,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2025\/06\/andrew-bosworth-meta-bloomberg-tech.jpg?resize=1200,660","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[77337,122306,59198,151443,156924,156925,17813],"class_list":["post-673954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-ai","tag-meta","tag-augmented-reality","tag-media-entertainment","tag-meta-ray-ban","tag-reality-labs","tag-virtual-reality"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/673954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=673954"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/673954\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/673955"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=673954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=673954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=673954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}