{"id":678943,"date":"2025-07-07T19:10:24","date_gmt":"2025-07-07T16:10:24","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/threads-is-nearing-xs-daily-app-users-new-data-shows\/"},"modified":"2025-07-07T19:10:24","modified_gmt":"2025-07-07T16:10:24","slug":"threads-is-nearing-xs-daily-app-users-new-data-shows","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/threads-is-nearing-xs-daily-app-users-new-data-shows\/","title":{"rendered":"Threads is nearing X’s daily app users, new data shows"},"content":{"rendered":"
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Instagram Threads is close to catching up to top competitor X in terms of mobile app<\/a> users, according to new data from market intelligence provider Similarweb<\/a>. In June 2025, Threads\u2019 mobile app for iOS and Android saw 115.1 million daily active users, representing 127.8% year-over-year growth; X reached 132 million daily actives, as its year-over-year growth declined by 15.2%.<\/p>\n

By comparison, decentralized social<\/a> network Bluesky grew a sizable 372.5% year-over-year as of June, but its worldwide daily active users remain a fairly small figure: just 4.1 million daily active users as of June, the firm\u2019s estimates indicate. (In total, Bluesky has over 37 million registered users at this time, its own data<\/a> shows.)<\/p>\n

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Image Credits:<\/strong>Similarweb<\/span><\/figcaption><\/figure>\n

Bluesky had benefited greatly late last year following the U.S. presidential elections, as users left X in protest of its owner, Elon Musk, becoming closely allied with President Trump. That initial surge began slowing earlier<\/a> this year. More recently, Bluesky has been on the receiving end of a number of complaints that it\u2019s become too much of a left-leaning echo chamber, which could have pushed some users back to Threads.<\/p>\n

While Bluesky still has long-term potential because of how its infrastructure enables a more open, user-configurable form of social networking, the current race now is between Threads and X. <\/p>\n

Overall, the new mobile data suggests that Threads could become a more significant competitor for X across iOS and Android, potentially eating up more of the ad dollars, which is Meta\u2019s only monetization strategy for Threads at this time.<\/p>\n

However, that competition is only neck and neck on mobile devices, as X has an advantage on the web.<\/p>\n

Similarweb found that X\u2019s worldwide daily web visits are well ahead of Threads\u2019, with the former seeing 145.8 million average daily web visits worldwide in June 2025, compared with just 6.9 million for Threads.<\/p>\n

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Image Credits:<\/strong>Similarweb<\/span><\/figcaption><\/figure>\n

Here, Threads is only a bit ahead of Bluesky\u2019s 5.3 million average daily web visits. <\/p>\n

For Bluesky, the figure likely means casual users are visiting its website to read posts, but may or may not have become engaged enough to download its mobile app. Meta\u2019s Threads has put more of its focus on its mobile app from day one, as it launched before the web app and sees more traction. <\/p>\n

In the U.S. market, things look a little different. <\/p>\n

Bluesky saw 2.4 million average daily web visits in June from U.S. users, higher than Threads\u2019 985.2K. Of course, X was still the one to beat, with 33.1 million average daily web visits in the U.S. <\/p>\n

On mobile, it was a closer competition between Threads and X, with the Meta-owned social network seeing 15.3 million U.S. daily active users on iOS and Android compared with 22.9 million for X. (Bluesky had a much smaller showing, with just 1.1 million U.S. daily actives on mobile, the firm\u2019s date shows.)<\/p>\n

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Image Credits:<\/strong>Similarweb<\/span><\/figcaption><\/figure>\n

Bluesky\u2019s long-term potential, meanwhile, may have less to do with surges of new users who come in protest of another network\u2019s policies and more with its investment in a broader open social ecosystem. Those who go to Bluesky simply because it\u2019s not X may not stay on the app if it doesn\u2019t immediately meet their needs, and they may return to X or move to Threads instead.<\/p>\n

Those who go to Bluesky because of the technology<\/a> it\u2019s building may be more likely to remain to see what it\u2019s able to create over time.<\/p>\n

Officially, Threads has 350 million monthly active users, per Meta\u2019s latest earnings report. X, a private company, is no longer required to share metrics publicly. Musk last year claimed that X has 600 million<\/a> monthly active users, however. <\/p>\n<\/div>\n

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If you want to read more like this article, you can visit our Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n

Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Instagram Threads is close to catching up to top competitor X in terms of mobile app users, according to new data from market intelligence provider Similarweb. In June 2025, Threads\u2019 mobile app for iOS and Android saw 115.1 million daily active users, representing 127.8% year-over-year growth; X reached 132 million daily actives, as its year-over-year…<\/p>\n","protected":false},"author":1,"featured_media":678944,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/techcrunch.com\/wp-content\/uploads\/2024\/12\/instagram-threads-GettyImages-2159215889.jpg?resize=1200,800","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[122306,5055,151568,31059,4976,144373,78252],"class_list":["post-678943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-meta","tag-apps","tag-bluesky","tag-social","tag-social-media","tag-threads","tag-x"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/678943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=678943"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/678943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/678944"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=678943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=678943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=678943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}