{"id":689400,"date":"2025-09-11T05:25:10","date_gmt":"2025-09-11T02:25:10","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-expands-ai-max-globally-to-give-advertisers-more-control\/"},"modified":"2025-09-11T05:25:10","modified_gmt":"2025-09-11T02:25:10","slug":"google-expands-ai-max-globally-to-give-advertisers-more-control","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-expands-ai-max-globally-to-give-advertisers-more-control\/","title":{"rendered":"Google expands AI Max globally to give advertisers more control"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a23e7ec6d228\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a23e7ec6d228\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-expands-ai-max-globally-to-give-advertisers-more-control\/#Advertisers_worldwide_can_now_use_AI_Max_to_optimize_campaigns_with_one-click_experiments_and_brand-safe_creative_controls\" >Advertisers worldwide can now use AI Max to optimize campaigns with one-click experiments and brand-safe creative controls.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Advertisers_worldwide_can_now_use_AI_Max_to_optimize_campaigns_with_one-click_experiments_and_brand-safe_creative_controls\"><\/span>Advertisers worldwide can now use AI Max to optimize campaigns with one-click experiments and brand-safe creative controls.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Advertisers worldwide can now tap AI Max for Search campaigns, putting Google\u2019s AI tools directly into campaign optimization \u2013 with more control, flexibility, and creative oversight.<\/p>\n<p><strong>What\u2019s new:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Global rollout:<\/strong> AI Max is now in beta across Google Ads, Google Ads Editor, Search Ads 360, and the Google Ads API.<\/li>\n<li><strong>One-click experiments:<\/strong> Test AI Max strategies directly within your campaign flow, simplifying optimization and decision-making.<\/li>\n<li><strong>Text guidelines:<\/strong> New features guide Google AI to generate brand-safe, high-performing ad copy that meets your creative standards.<\/li>\n<\/ul>\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/09\/AI-Max-for-Search.mp4\"><\/video><\/figure>\n<p><strong>Why we care.<\/strong> Advertisers have long wanted AI tools that do more than automate \u2013 they need flexibility, testing options, and creative control. The update allows one-click experiments to test strategies, and text guidelines help ensure ad copy stays brand-safe and high-performing.<\/p>\n<p><strong>What\u2019s next<\/strong>. The text guideline feature and experiments will roll out in both AI Max and Performance Max campaigns this fall.<\/p>\n<p>Brands are promised a smoother way to balance AI-driven optimization with human oversight, maximizing performance without sacrificing control.<\/p>\n<p><strong>Bottom line.<\/strong> Advertisers should start <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/blog.google\/products\/ads-commerce\/think-retail-2025\/\">testing AI Max<\/a> in their campaigns, using the one-click experiments and text guidelines to optimize performance while keeping creative control. Google suggets incorporating AI Max into both Search and Performance Max campaigns this holiday season to have a fully informed perspective of the effectiveness of these new tools.<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-expands-ai-max-beta-globally-461840\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advertisers worldwide can now use AI Max to optimize campaigns with one-click experiments and brand-safe creative controls. Advertisers worldwide can now tap AI Max for Search campaigns, putting Google\u2019s AI tools directly into campaign optimization \u2013 with more control, flexibility, and creative oversight. What\u2019s new: Global rollout: AI Max is now in beta across Google&#8230;<\/p>\n","protected":false},"author":1,"featured_media":689401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/06\/google-ai-search-1920.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-689400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/689400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=689400"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/689400\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/689401"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=689400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=689400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=689400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}