{"id":691997,"date":"2025-09-26T00:45:22","date_gmt":"2025-09-25T21:45:22","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/openai-is-staffing-up-to-turn-chatgpt-into-an-ad-platform\/"},"modified":"2025-09-26T00:45:22","modified_gmt":"2025-09-25T21:45:22","slug":"openai-is-staffing-up-to-turn-chatgpt-into-an-ad-platform","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/openai-is-staffing-up-to-turn-chatgpt-into-an-ad-platform\/","title":{"rendered":"OpenAI is staffing up to turn ChatGPT into an ad platform"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a39b12c29da1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a39b12c29da1\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/openai-is-staffing-up-to-turn-chatgpt-into-an-ad-platform\/#OpenAIs_latest_hire_hints_at_a_future_where_advertisers_can_run_campaigns_directly_in_ChatGPT_reaching_700_million_weekly_active_users\" >OpenAI\u2019s latest hire hints at a future where advertisers can run campaigns directly in ChatGPT, reaching 700 million weekly active users.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"OpenAIs_latest_hire_hints_at_a_future_where_advertisers_can_run_campaigns_directly_in_ChatGPT_reaching_700_million_weekly_active_users\"><\/span>OpenAI\u2019s latest hire hints at a future where advertisers can run campaigns directly in ChatGPT, reaching 700 million weekly active users.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>OpenAI is hiring a Growth Paid Marketing Platform Engineer to help develop tools for ad platform integration, campaign management, and real-time attribution. <\/p>\n<ul class=\"wp-block-list\">\n<li>The role is part of a new ChatGPT growth team tasked with building the backbone of OpenAI\u2019s in-house paid marketing platform.<\/li>\n<\/ul>\n<p><strong>Why we care.<\/strong> OpenAI wants to monetize free users via ChatGPT ads by 2026, according to reports. It seems that OpenAI is now starting to build that ad-buying infrastructure so brands can run campaigns on ChatGPT. That would give advertisers access to a new platform with massive reach (700 million weekly users as of August).<\/p>\n<p><strong>The details<\/strong>. <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/openai.com\/careers\/growth-paid-marketing-platform-engineer\/\" target=\"_blank\" rel=\"noopener\">The listing<\/a> calls for building APIs, data pipelines, and experimentation frameworks to optimize ad spend. According to the job de<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">script<\/a>ion:<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cWe are looking for an experienced fullstack engineer to join our new ChatGPT Growth team to build and scale the systems that power OpenAI\u2019s marketing channels and spend efficiency. Your role will include projects such as developing campaign management tools, integrating with major ad platforms, building real-time attribution and reporting pipelines, and enabling experimentation frameworks to optimize our objectives. As we are in the early stages of building this platform, we will rely on you to design and implement foundational MarTech infrastructure that make our marketing investments more effective, measurable, and automated. We value engineers who are impact-driven, autonomous, and adept at turning ambiguous business goals into robust technical systems.\u201d<\/p>\n<\/blockquote>\n<p><strong>Zoom out. <\/strong>OpenAI\u2019s ad product could allow brands to input goals and have ChatGPT autonomously plan, buy, and measure campaigns.<\/p>\n<ul class=\"wp-block-list\">\n<li>Fidji Simo, OpenAI\u2019s chief of applications, is currently looking for a candidate who can \u201clead a new team that will be tasked with bringing ads to ChatGPT,\u201d <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.adweek.com\/media\/openai-chatgpt-ads-job-listing-marketing-platform\/\">Adweek<\/a> reported.<\/li>\n<\/ul>\n<p><strong>Bottom line. <\/strong>Advertisers may soon have to decide whether to invest in ChatGPT as a paid <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">media<\/a> channel.<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/openai-staffing-chatgpt-ad-platform-462554\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>OpenAI\u2019s latest hire hints at a future where advertisers can run campaigns directly in ChatGPT, reaching 700 million weekly active users. OpenAI is hiring a Growth Paid Marketing Platform Engineer to help develop tools for ad platform integration, campaign management, and real-time attribution. The role is part of a new ChatGPT growth team tasked with&#8230;<\/p>\n","protected":false},"author":1,"featured_media":691998,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/09\/OpenAI-ChatGPT-ad-platform.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-691997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/691997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=691997"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/691997\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/691998"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=691997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=691997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=691997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}