{"id":692706,"date":"2025-09-29T22:40:13","date_gmt":"2025-09-29T19:40:13","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/openai-turns-chatgpt-into-a-shopping-tool-with-instant-checkout\/"},"modified":"2025-09-29T22:40:13","modified_gmt":"2025-09-29T19:40:13","slug":"openai-turns-chatgpt-into-a-shopping-tool-with-instant-checkout","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/openai-turns-chatgpt-into-a-shopping-tool-with-instant-checkout\/","title":{"rendered":"OpenAI turns ChatGPT into a shopping tool with Instant Checkout"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a2738fe22ad4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2738fe22ad4\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/openai-turns-chatgpt-into-a-shopping-tool-with-instant-checkout\/#ChatGPT_debuts_in-chat_shopping_for_US_users_This_is_OpenAIs_first_step_toward_agentic_commerce_%E2%80%93_and_it_could_reshape_ecommerce\" >ChatGPT debuts in-chat shopping for U.S. users. This is OpenAI&#8217;s first step toward agentic commerce \u2013 and it could reshape ecommerce.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"ChatGPT_debuts_in-chat_shopping_for_US_users_This_is_OpenAIs_first_step_toward_agentic_commerce_%E2%80%93_and_it_could_reshape_ecommerce\"><\/span>ChatGPT debuts in-chat shopping for U.S. users. This is OpenAI&#8217;s first step toward agentic commerce \u2013 and it could reshape ecommerce.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>OpenAI is launching Instant Checkout inside ChatGPT to Plus, Pro, and Free users in the U.S.<\/p>\n<ul class=\"wp-block-list\">\n<li>Users will be able to buy products from Etsy sellers.<\/li>\n<li>Purchases are powered by the new Agentic Commerce Protocol (ACP), co-developed with S<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">trip<\/a>e.<\/li>\n<\/ul>\n<p><strong>How it works<\/strong>. Users search in plain language (e.g., \u201cgifts for a ceramics lover\u201d). Then:<\/p>\n<ul class=\"wp-block-list\">\n<li>ChatGPT returns product recommendations ranked by relevance, not payment.<\/li>\n<li>If an item supports Instant Checkout, users tap \u201cBuy,\u201d confirm shipping and payment details, and complete the order without leaving chat.<\/li>\n<li>Orders, payments, and fulfillment run through the merchant\u2019s existing systems; ChatGPT passes information securely.<\/li>\n<li>Merchants pay a small transaction fee; shoppers pay no extra cost.<\/li>\n<\/ul>\n<p><strong>Between the lines.<\/strong> OpenAI said products are ranked only by relevance \u2013 not sponsorship or whether Instant Checkout is enabled. Merchants remain the merchant of record, keeping control over fulfillment and customer relationships.<\/p>\n<p><strong>What\u2019s next<\/strong>. Coming soon, according to OpenAI:<\/p>\n<ul class=\"wp-block-list\">\n<li>Multi-item carts.<\/li>\n<li>Expansion to Shopify\u2019s million-plus merchants (e.g., like Glossier, SKIMS, and Spanx)<\/li>\n<li>More regions beyond the U.S.<\/li>\n<\/ul>\n<p><strong>Why we care. <\/strong>If AI chat becomes a mainstream way for people to discover products, OpenAI is now at the start of that purchase journey. For brands or businesses selling products, this could mean a new channel to optimize for \u2013 one that bypasses traditional search and funnels discovery straight into checkout.<\/p>\n<p><strong>How to sign up. <\/strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/chatgpt.com\/merchants\">Merchants can apply<\/a> to have their products included in ChatGPT search results and enable Instant Checkout via ACP.<\/p>\n<ul class=\"wp-block-list\">\n<li>Etsy and Shopify sellers are already eligible and don\u2019t need to <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ly.<\/li>\n<li>OpenAI is onboarding merchants on a rolling basis through an online application form.<\/li>\n<\/ul>\n<p><strong><em>Dig deeper. How ChatGPT search ranks products and merchants<\/em><\/strong><\/p>\n<p><strong>Different from Google.<\/strong> OpenAI is taking a different approach than Google\u2019s agentic search capabilities. Whereas OpenAI is going all the way to completing purchases on behalf of users, Google (for now at least) is letting users take the final conversion action. <\/p>\n<p><strong>OpenAI\u2019s announcement.<\/strong> <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/openai.com\/index\/buy-it-in-chatgpt\/\">Buy it in ChatGPT: Instant Checkout and the Agentic Commerce Protocol<\/a><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/openai-chatgpt-instant-checkout-462727\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ChatGPT debuts in-chat shopping for U.S. users. This is OpenAI&#8217;s first step toward agentic commerce \u2013 and it could reshape ecommerce. OpenAI is launching Instant Checkout inside ChatGPT to Plus, Pro, and Free users in the U.S. Users will be able to buy products from Etsy sellers. Purchases are powered by the new Agentic Commerce&#8230;<\/p>\n","protected":false},"author":1,"featured_media":692707,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/09\/chatgpt-robot-shopping-1920.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-692706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/692706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=692706"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/692706\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/692707"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=692706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=692706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=692706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}