{"id":702359,"date":"2025-12-06T08:10:11","date_gmt":"2025-12-06T05:10:11","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-tests-regional-member-pricing-in-shopping-ads-2\/"},"modified":"2025-12-06T08:10:11","modified_gmt":"2025-12-06T05:10:11","slug":"google-tests-regional-member-pricing-in-shopping-ads-2","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-tests-regional-member-pricing-in-shopping-ads-2\/","title":{"rendered":"Google tests regional member pricing in Shopping Ads"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a25602543b31\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a25602543b31\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-tests-regional-member-pricing-in-shopping-ads-2\/#Google_is_testing_a_new_Shopping_ads_beta_that_lets_merchants_show_region-specific_loyalty_prices_helping_retailers_localize_promotions\" >Google is testing a new Shopping ads beta that lets merchants show region-specific loyalty prices, helping retailers localize promotions.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Google_is_testing_a_new_Shopping_ads_beta_that_lets_merchants_show_region-specific_loyalty_prices_helping_retailers_localize_promotions\"><\/span>Google is testing a new Shopping ads beta that lets merchants show region-specific loyalty prices, helping retailers localize promotions.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Google released a beta feature that allows merchants to display region-specific loyalty prices in Shopping ads. This gives retailers a new way to localize promotions without managing separate offers.<\/p>\n<p><strong>Why we care. <\/strong>The feature gives merchants more flexibility to tailor prices to local markets and spotlight loyalty perks directly in ads, which can boost conversions and drive more sign-ups.<\/p>\n<p><strong>How it works<\/strong>. Merchants must join Google\u2019s loyalty add-on, set up regions in Merchant Center, and add loyalty_program attributes \u2013 including program label, tier, and price \u2013 to their regional inventory feed.<\/p>\n<ul class=\"wp-block-list\">\n<li>When a shopper clicks an ad, Google <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ends a region ID to the URL, and the merchant\u2019s landing page must dynamically show the matching member price.<\/li>\n<\/ul>\n<p><strong>The catch<\/strong>. The feature is still in beta with limited visibility, and it\u2019s only available in markets that support both RAAP (regional availability and pricing) and loyalty programs.<\/p>\n<p><strong>Bottom line. <\/strong>By enabling region-specific member pricing, Google gives retailers a more targeted way to localize incentives and differentiate value across markets \u2013\u00a0without creating separate promotions for each region.<\/p>\n<p><strong>The announcement.<\/strong> <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/support.google.com\/merchants\/answer\/16388178\" target=\"_blank\" rel=\"noopener\">Set up regional member pricing (in beta)<\/a><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-tests-regional-member-pricing-in-shopping-ads-465705\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google is testing a new Shopping ads beta that lets merchants show region-specific loyalty prices, helping retailers localize promotions. Google released a beta feature that allows merchants to display region-specific loyalty prices in Shopping ads. This gives retailers a new way to localize promotions without managing separate offers. Why we care. The feature gives merchants&#8230;<\/p>\n","protected":false},"author":1,"featured_media":702360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/05\/Google-Shopping-Ads-Google-Ads.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-702359","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/702359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=702359"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/702359\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/702360"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=702359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=702359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=702359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}