{"id":704250,"date":"2025-12-18T23:20:15","date_gmt":"2025-12-18T20:20:15","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results\/"},"modified":"2025-12-18T23:20:15","modified_gmt":"2025-12-18T20:20:15","slug":"new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results\/","title":{"rendered":"New AI Visibility Awards spotlight brands thriving in AI-generated search results"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3f9b570ab78\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3f9b570ab78\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results\/#Semrushs_new_AI_Visibility_Awards_reveal_which_brands_are_winning_trust_%E2%80%94_and_share_of_voice_%E2%80%94_in_AI-generated_search_results\" >Semrush\u2019s new AI Visibility Awards reveal which brands are winning trust \u2014 and share of voice \u2014 in AI-generated search results.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results\/#What_the_AI_Visibility_Awards_measure\" >What the AI Visibility Awards measure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/buradabiliyorum.com\/en\/new-ai-visibility-awards-spotlight-brands-thriving-in-ai-generated-search-results\/#AI_search_trends_marketers_should_watch\" >AI search trends marketers should watch<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Semrushs_new_AI_Visibility_Awards_reveal_which_brands_are_winning_trust_%E2%80%94_and_share_of_voice_%E2%80%94_in_AI-generated_search_results\"><\/span>Semrush\u2019s new AI Visibility Awards reveal which brands are winning trust \u2014 and share of voice \u2014 in AI-generated search results.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>As AI chatbots become the go-to tools for <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/trip-and-travel\/\" data-internallinksmanager029f6b8e52c=\"10\" title=\"Trip &amp; Travel\" target=\"_blank\" rel=\"noopener\">travel<\/a> planning, product recommendations, and more, marketers face a growing challenge: how do you make sure your brand <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ears in the answers?<\/p>\n<p>Semrush believes it has the answer \u2013\u00a0and it\u2019s launching an award program to spotlight the brands leading the way.<\/p>\n<p>The newly announced AI Visibility Awards recognize the companies most often cited, recommended, and surfaced in AI-generated responses, using Semrush\u2019s AI Visibility Index, a dataset built from more than 2,500 real prompts run through ChatGPT and Google\u2019s AI Mode.<\/p>\n<p>Andrew Warden, CMO at Semrush, said:<\/p>\n<ul class=\"wp-block-list\">\n<li>\u201cThis year marks a turning point in how brands earn visibility. It\u2019s not about submissions or panels \u2013 it\u2019s about real user behavior. These awards recognize the marketers cracking the AI code and earning trust where it counts: inside the answers.\u201d<\/li>\n<\/ul>\n<h2 id=\"what-the-ai-visibility-awards-measure\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_the_AI_Visibility_Awards_measure\"><\/span>What the AI Visibility Awards measure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The awards highlight three types of performers across four major verticals:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Category Leaders:<\/strong>\u00a0Brands with the largest footprint in AI search<\/li>\n<li><strong>Growth Engines:<\/strong>\u00a0Fastest gainers in visibility<\/li>\n<li><strong>Challengers:<\/strong>\u00a0Up-and-comers gaining traction in AI results<\/li>\n<\/ul>\n<p>For example, Google topped the Business &amp; Professional Services category, while Rippling was recognized as a Challenger brand. In Consumer Electronics, Samsung led the pack, with Logitech and Nothing <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">Technology<\/a> earning Growth Engine and Challenger honors, respectively.<\/p>\n<p>Other notable winners:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Microsoft<\/strong>, Category Leader for Digital Tech &amp; Software<\/li>\n<li><strong>UNIQLO<\/strong>, Growth Engine in Fashion &amp; Apparel<\/li>\n<li><strong>Anthropic<\/strong>, Challenger in Digital Tech &amp; Software<\/li>\n<\/ul>\n<h2 id=\"ai-search-trends-marketers-should-watch\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"AI_search_trends_marketers_should_watch\"><\/span>AI search trends marketers should watch<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The award data reveals a few emerging truths about AI-driven discovery:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Stability among leaders:<\/strong>\u00a0Top brands showed less than 20% monthly volatility in AI share-of-voice, suggesting AI engines \u201clock in\u201d trusted names.<\/li>\n<li><strong>Niches break through:<\/strong>\u00a0Brands with clear topical relevance \u2014 like Patagonia in ethical fashion or Logitech in gaming accessories \u2014 punch above their weight.<\/li>\n<li><strong>Challengers can compete:<\/strong>\u00a0Newer players like Nuuly and Anthropic are finding traction with strong positioning and momentum.<\/li>\n<li><strong>Verticals behave differently:<\/strong>\u00a0Some, like Business &amp; Professional Services, remain highly competitive, while others reward consistency or focus.<\/li>\n<\/ul>\n<p>These awards underscore what many marketers are only starting to confront: AI visibility is now part of the competitive equation. For some brands, it\u2019s already shaping strategy.<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/semrush-ai-visibility-awards-466439\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Semrush\u2019s new AI Visibility Awards reveal which brands are winning trust \u2014 and share of voice \u2014 in AI-generated search results. As AI chatbots become the go-to tools for travel planning, product recommendations, and more, marketers face a growing challenge: how do you make sure your brand appears in the answers? Semrush believes it has&#8230;<\/p>\n","protected":false},"author":1,"featured_media":704251,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/12\/AI-brain-search-awards.webp","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-704250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/704250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=704250"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/704250\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/704251"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=704250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=704250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=704250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}