{"id":707265,"date":"2026-01-12T09:15:12","date_gmt":"2026-01-12T06:15:12","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-tests-expanded-video-limits-in-performance-max-2\/"},"modified":"2026-01-12T09:15:12","modified_gmt":"2026-01-12T06:15:12","slug":"google-tests-expanded-video-limits-in-performance-max-2","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-tests-expanded-video-limits-in-performance-max-2\/","title":{"rendered":"Google tests expanded video limits in Performance Max"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a22c26f665e8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a22c26f665e8\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-tests-expanded-video-limits-in-performance-max-2\/#Googles_apparent_expansion_of_video_limits_in_PMax_could_give_advertisers_more_creative_flexibility_without_forcing_campaign_fragmentation\" >Google\u2019s apparent expansion of video limits in PMax could give advertisers more creative flexibility without forcing campaign fragmentation.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Googles_apparent_expansion_of_video_limits_in_PMax_could_give_advertisers_more_creative_flexibility_without_forcing_campaign_fragmentation\"><\/span>Google\u2019s apparent expansion of video limits in PMax could give advertisers more creative flexibility without forcing campaign fragmentation.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Advertisers are spotting signs that Google is increasing the number of video assets allowed per Asset Group in Performance Max campaigns \u2014 from 5 videos to as many as 15.<\/p>\n<p><strong>Why we care.<\/strong> Video is increasingly central to Performance Max performance, but the current five-video cap forces trade-offs. Advertisers often have to choose between formats or ratios, limiting coverage across <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>, Discover and other placements.<\/p>\n<p><strong>What\u2019s changing<\/strong>. With up to 15 videos per Asset Group, advertisers would be able to include multiple creatives while still covering all three major video ratios. That means less need to fragment campaigns or duplicate Asset Groups just to accommodate different video formats.<\/p>\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1009\" height=\"169\" http: alt=\"PMax 15 Video Option\" class=\"wp-image-467302\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option.jpeg 1009w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option-768x129.jpeg 768w\" data-lazy-sizes=\"(max-width: 1009px) 100vw, 1009px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option.jpeg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1009\" height=\"169\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option.jpeg\" alt=\"PMax 15 Video Option\" class=\"wp-image-467302\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option.jpeg 1009w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/01\/PMax-15-video-option-768x129.jpeg 768w\" sizes=\"(max-width: 1009px) 100vw, 1009px\"><\/figure>\n<p><strong>Between the lines<\/strong>. This change would make consolidation easier for brands running multiple video variations, improving creative testing without sacrificing reach or structural simplicity.<\/p>\n<p><strong>What to watch<\/strong>. Google hasn\u2019t formally announced the update, suggesting it\u2019s either in testing or rolling out gradually.<\/p>\n<p><strong>First seen.<\/strong> This update was spotted by Growth Marketing Manager Molly Pritchard showing the new option on <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/posts\/mollypritchard_spotted-in-the-wild-performance-max-looks-activity-7415412614790279168-okRc\/?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAAtLCVYBxvg3hsFu3ZYWaTgo5qsm6UIn0Po\">LinkedIn<\/a>.<\/p>\n<p><strong>The bottom line<\/strong>. A higher video cap may sound minor, but for Performance Max advertisers, it could unlock better creative coverage with fewer compromises.<\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-tests-expanded-video-limits-in-performance-max-467301\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google\u2019s apparent expansion of video limits in PMax could give advertisers more creative flexibility without forcing campaign fragmentation. Advertisers are spotting signs that Google is increasing the number of video assets allowed per Asset Group in Performance Max campaigns \u2014 from 5 videos to as many as 15. Why we care. Video is increasingly central&#8230;<\/p>\n","protected":false},"author":1,"featured_media":707266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2025\/03\/Your-guide-to-Google-Ads-Smart-Bidding-800x450.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-707265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/707265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=707265"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/707265\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/707266"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=707265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=707265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=707265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}