{"id":716484,"date":"2026-03-13T01:30:18","date_gmt":"2026-03-12T22:30:18","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-leaves-door-open-to-ads-in-gemini\/"},"modified":"2026-03-13T01:30:18","modified_gmt":"2026-03-12T22:30:18","slug":"google-leaves-door-open-to-ads-in-gemini","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-leaves-door-open-to-ads-in-gemini\/","title":{"rendered":"Google leaves door open to ads in Gemini"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a42b2a75a794\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a42b2a75a794\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-leaves-door-open-to-ads-in-gemini\/#A_senior_Google_executive_says_the_company_is_%E2%80%9Cnot_ruling_out%E2%80%9D_ads_in_its_Gemini_AI_app_%E2%80%94_a_notable_reversal_from_denials_made_just_months_ago\" >A senior Google executive says the company is &#8220;not ruling out&#8221; ads in its Gemini AI app \u2014 a notable reversal from denials made just months ago.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"A_senior_Google_executive_says_the_company_is_%E2%80%9Cnot_ruling_out%E2%80%9D_ads_in_its_Gemini_AI_app_%E2%80%94_a_notable_reversal_from_denials_made_just_months_ago\"><\/span>A senior Google executive says the company is &#8220;not ruling out&#8221; ads in its Gemini AI app \u2014 a notable reversal from denials made just months ago.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Google is leaving the door open to advertising in its Gemini AI <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>, with a senior executive telling WIRED the company is \u201cnot ruling them out\u201d \u2014 a notable shift from the flat denials made just months ago.<\/p>\n<p><strong>What\u2019s changed:<\/strong> In January, Google DeepMind CEO Demis Hassabis told reporters at Davos that Google had no plans to put ads in Gemini. Now, SVP Nick Fox is saying otherwise \u2014 noting that learnings from ads in AI Mode will \u201clikely carry over\u201d to Gemini down the road.<\/p>\n<p><strong>The current strategy<\/strong>. Rather than rushing into Gemini, Google is using AI Mode \u2014 its Gemini-powered Search product \u2014 as a testing ground for ad formats in AI experiences.<\/p>\n<ul class=\"wp-block-list\">\n<li>Ads are kept separate from organic results and clearly labeled<\/li>\n<li>Google says it only shows ads when they\u2019re relevant \u2014 if nothing fits, nothing runs<\/li>\n<li>The company is drawing on 20-plus years of Search ad experience to inform the approach<\/li>\n<\/ul>\n<p><strong>Why we care.<\/strong> Google\u2019s entire business is built on advertising. How and if they bring ads into AI products will shape the future of the industry \u2014 and set the tone for every AI company trying to figure out how to monetize free users. The brands that figure out how to show up relevantly in conversational AI environments now \u2014 before the auction gets competitive \u2014 will have a significant first-mover advantage.<\/p>\n<p><strong>The bigger picture<\/strong>. Google is in a stronger position than its rivals to take its time. The company crossed $400 billion in revenue in 2025, giving it the luxury of patience. OpenAI, by contrast, is under pressure to more than double its $30 billion in revenue this year \u2014 and has already started testing ads in ChatGPT\u2019s free tier.<\/p>\n<p><strong>Between the lines:<\/strong> Fox\u2019s framing is careful but revealing. By positioning Gemini ads as a \u201cprioritization question\u201d rather than a values question, Google is signaling it\u2019s a matter of when \u2014 not if.<\/p>\n<p><strong>What to watch:<\/strong> Personal Intelligence \u2014 Gemini\u2019s feature that pulls from a user\u2019s Gmail, Photos, and Calendar \u2014 is the sleeper story here. Fox called personalization his \u201choly grail\u201d for Search, and hinted it could eventually roll into the broader Search experience. If it does, advertisers would gain access to an entirely new layer of contextual targeting \u2014 though Fox was quick to add that user data will not be sold or shared.<\/p>\n<p><strong>What\u2019s next<\/strong>. Advertisers should start preparing now. As Google refines its AI ad formats in AI Mode, those learnings will eventually migrate to Gemini. Brands that understand how to show up relevantly in conversational, context-rich AI environments will have a significant head start when the floodgates open.<\/p>\n<p><strong>Dig deeper. <\/strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.wired.com\/story\/google-nick-fox-advertising-search-ai-gemini\/\">Google Is Not Ruling Out Ads in Gemini (registration needed)<\/a><\/p>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-leaves-door-open-to-ads-in-gemini-471504\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A senior Google executive says the company is &#8220;not ruling out&#8221; ads in its Gemini AI app \u2014 a notable reversal from denials made just months ago. Google is leaving the door open to advertising in its Gemini AI app, with a senior executive telling WIRED the company is \u201cnot ruling them out\u201d \u2014 a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":716485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/How-to-use-Google-Gemini-for-better-SEO.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-716484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/716484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=716484"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/716484\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/716485"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=716484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=716484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=716484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}