{"id":717912,"date":"2026-03-20T16:35:10","date_gmt":"2026-03-20T13:35:10","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/adobe-to-shut-down-marketo-engage-seo-tool\/"},"modified":"2026-03-20T16:35:10","modified_gmt":"2026-03-20T13:35:10","slug":"adobe-to-shut-down-marketo-engage-seo-tool","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/adobe-to-shut-down-marketo-engage-seo-tool\/","title":{"rendered":"Adobe to shut down Marketo Engage SEO tool"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a4032df384dc\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a4032df384dc\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/adobe-to-shut-down-marketo-engage-seo-tool\/#Users_have_until_March_31_to_export_SEO_data_as_Adobe_retires_a_little-used_Marketo_feature_and_shifts_focus_toward_broader_search_tools\" >Users have until March 31 to export SEO data as Adobe retires a little-used Marketo feature and shifts focus toward broader search tools.<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Users_have_until_March_31_to_export_SEO_data_as_Adobe_retires_a_little-used_Marketo_feature_and_shifts_focus_toward_broader_search_tools\"><\/span>Users have until March 31 to export SEO data as Adobe retires a little-used Marketo feature and shifts focus toward broader search tools.<br \/>\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p>Adobe will shut down the SEO feature in Marketo Engage at the end of March 2026, according to its February 2026 release notes.<\/p>\n<p>The tool will be deprecated on March 31, and you must export any existing SEO data before then. (<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/experienceleaguecommunities.adobe.com\/adobe-marketo-engage-27\/seo-feature-deprecation-248617\">This page<\/a> includes links to the export instructions.) The SEO tile will be removed from the platform on April 1.<\/p>\n<p>What h<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ened? <\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/experienceleaguecommunities.adobe.com\/adobe-marketo-engage-27\/seo-feature-deprecation-248617\">Adobe\u2019s Keith Gluck said<\/a> deprecating low-use features lets the Marketo Engage team focus on other areas of the platform. For your SEO needs, Adobe announced in 2025 that it was acquiring Semrush, a full-featured SEO and visibility tool. (Reminder: Semrush owns Third Door <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Media<\/a>, the publisher of Search Engine Land.)<\/p>\n<p>The deprecation came as no surprise if you follow Marketo <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/news\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"News\" target=\"_blank\" rel=\"noopener\">news<\/a> closely. Reports suggest few people fully configured the SEO tool, and its features didn\u2019t seem to be a priority for the Marketo Engage product team in recent years.<\/p>\n<p>With LLMs rapidly changing the search landscape, it was time to say goodbye. The arrival of Semrush into the Adobe family provided the perfect opportunity.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/searchengineland.com\/about:blank\" height=\"1362\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\" data-rocket-lazyload=\"fitvidscompatible\" data-lazy-src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7438226387150475264\"><\/iframe><noscript><iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7438226387150475264\" height=\"1362\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\"><\/iframe><\/noscript>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/adobe-shut-down-marketo-engage-seo-tool-472088\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Users have until March 31 to export SEO data as Adobe retires a little-used Marketo feature and shifts focus toward broader search tools. Adobe will shut down the SEO feature in Marketo Engage at the end of March 2026, according to its February 2026 release notes. The tool will be deprecated on March 31, and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":717913,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/03\/adobe-logo-large.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-717912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/717912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=717912"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/717912\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/717913"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=717912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=717912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=717912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}