{"id":718153,"date":"2026-03-22T00:05:10","date_gmt":"2026-03-21T21:05:10","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/the-projector-concept-thats-almost-too-beautiful-to-use\/"},"modified":"2026-03-22T00:05:10","modified_gmt":"2026-03-21T21:05:10","slug":"the-projector-concept-thats-almost-too-beautiful-to-use","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/the-projector-concept-thats-almost-too-beautiful-to-use\/","title":{"rendered":"The Projector Concept That\u2019s Almost Too Beautiful to Use"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a27e25854459\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a27e25854459\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/the-projector-concept-thats-almost-too-beautiful-to-use\/#SHARE\" >SHARE<\/a><\/li><\/ul><\/nav><\/div>\n<div class=\"single-box clearfix entry-content\" style=\"max-width:1050px;\">\n                        <input class=\"jpibfi\" type=\"hidden\"><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/the-projector-concept-thats-almost-too-beautiful-to-usebeolens-00.jpg.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615084\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/the-projector-concept-thats-almost-too-beautiful-to-usebeolens-00.jpg.jpg\"><\/p>\n<p>Most concept designs exist to generate buzz, collect awards, and then quietly dis<a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ear. The BeoLens Horizon, a projector concept imagined by French industrial designer Baptiste Baumeister, feels different. It feels like a glimpse into a future that Bang &amp; Olufsen should absolutely be building right now.<\/p>\n<p>If you\u2019re not familiar with B&amp;O, the short version is this: the Danish audio brand has been setting the benchmark for luxury consumer electronics since 1925. Their products don\u2019t just sound good; they\u2019re designed to be desired as objects. The BeoSound Shape, the BeoVision Harmony, the Beosound Theatre, all of them treat your living room like a gallery wall. Baumeister clearly understands that DNA, and with BeoLens Horizon, he runs with it in a direction that feels genuinely exciting.<\/p>\n<p>Designer: <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/baptistebaumeister.com\/project\/beolens\" rel=\"noopener\" target=\"_blank\">Baptiste Baumeister<\/a><\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-05.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615015\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-05.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-05.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615015\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-05.jpg\"><\/p>\n<div class=\"code-block code-block-1\" style=\"margin: 8px 0; clear: both;\">\n<div style=\"padding: 4px; margin: 18px auto 20px; text-align:center;\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7222236028814181\" crossorigin=\"anonymous\" type=\"ff96e3327b7399cd351ad7b6-text\/javascript\"><\/script><br \/>\n<!-- In-Content-Ad-1 --><\/p>\n<p><script type=\"ff96e3327b7399cd351ad7b6-text\/javascript\">\n<\/script><\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-01.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615016\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-01.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-01.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615016\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-01.jpg\"><\/p>\n<p>The design comes in two distinct configurations. The first is a horizontal, low-profile unit that sits flat on a surface like a refined soundbar crossed with a Scandinavian jewelry box. The second is a taller, cylindrical form that reads more like a speaker column or a sculptural object you\u2019d place on the floor. Both share the same material vocabulary: light ash wood, brushed gold-toned aluminum, and tightly woven acoustic fabric in warm grey. It\u2019s the kind of material combination that makes you think of an architect\u2019s weekend house rather than a tech showroom.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-03.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615017\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-03.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-03.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615017\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-03.jpg\"><\/p>\n<div class=\"code-block code-block-2\" style=\"margin: 8px 0; clear: both;\">\n<div style=\"padding: 4px; margin: 18px auto 20px; text-align:center;\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7222236028814181\" crossorigin=\"anonymous\" type=\"ff96e3327b7399cd351ad7b6-text\/javascript\"><\/script><br \/>\n<!-- In-Content-Ads-2 --><\/p>\n<p><script type=\"ff96e3327b7399cd351ad7b6-text\/javascript\">\n<\/script><\/div>\n<\/div>\n<p>The horizontal unit is particularly interesting because of how it conceals the projector itself. A wooden slat panel sits on top, almost like a miniature version of those slatted screens you see in high-end Japanese interiors, and the lens assembly slides out from beneath it. The 4K projection capability is written right into the design, quietly labeled without fanfare. There are no aggressive vents, no branding that screams for attention, no black plastic anywhere. It\u2019s restrained in a way that feels almost provocative in a market where most projectors try hard to look \u201ccinematic\u201d and end up looking aggressive instead.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-04.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615018\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-04.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-04.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615018\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-04.jpg\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-09.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"alignnone size-full wp-image-615019\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-09.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-09.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"lazyload alignnone size-full wp-image-615019\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-09.jpg\"><\/p>\n<p>The controls are worth noting too. Rather than a touchscreen or a button cluster, Baumeister places minimal icon-etched controls directly into the wood panel. A Bluetooth symbol, a pair of directional arrows, a power circle. They\u2019re barely visible until you know to look for them, which feels very much in keeping with how B&amp;O has always approached interaction design, treating it as something that should feel intuitive and slightly magical rather than mechanical.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-06.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615020\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-06.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-06.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615020\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-06.jpg\"><\/p>\n<p>Looking at the exploded view of the horizontal model, you can see just how much thought went into the layering of components. The speaker array sits sandwiched between the wood base and the metal-framed top, with the projector mechanism occupying the central cavity. It\u2019s genuinely elegant engineering, even if this is still a concept. Baumeister also developed a <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/watch-movies-tv-seriess\/\" data-internallinksmanager029f6b8e52c=\"8\" title=\"Watch Movies &amp; TV Series\" target=\"_blank\" rel=\"noopener\">series<\/a> of small-scale physical prototypes exploring the form from different angles, which you can see in a lineup of matte black study models. That process matters. It tells you this isn\u2019t just a pretty render; it\u2019s a design that was worked through with real hands.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-010.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"alignnone size-full wp-image-615021\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-010.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-010.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"lazyload alignnone size-full wp-image-615021\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-010.jpg\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-011.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"alignnone size-full wp-image-615022\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-011.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-011.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"lazyload alignnone size-full wp-image-615022\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-011.jpg\"><\/p>\n<p>Here\u2019s my honest opinion: the TV industry has been coasting on size for years. Bigger screens, thinner bezels, more pixels. But the BeoLens Horizon asks a more interesting question. What if the device itself was worth looking at even when it was off? What if the experience of owning the hardware was part of the experience of using it? These aren\u2019t new ideas in the B&amp;O world, but a projector built around this philosophy feels like a genuinely fresh proposition, especially as ultra-short-throw <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Technology\" target=\"_blank\" rel=\"noopener\">technology<\/a> continues to improve.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-08.jpg\" alt=\"\" width=\"1280\" height=\"1600\" class=\"alignnone size-full wp-image-615023\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-08.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-08.jpg\" alt=\"\" width=\"1280\" height=\"1600\" class=\"lazyload alignnone size-full wp-image-615023\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-08.jpg\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-012.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"alignnone size-full wp-image-615024\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-012.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-012.jpg\" alt=\"\" width=\"1280\" height=\"1280\" class=\"lazyload alignnone size-full wp-image-615024\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-012.jpg\"><\/p>\n<p>Baumeister is a young designer out of Strate, a design school in Lyon, and BeoLens Horizon joins a portfolio that already shows a real feel for the intersection of material craft and technology. Whether Bang &amp; Olufsen ever picks this up or not, the concept makes a compelling case that the future of home cinema doesn\u2019t have to look like a gadget. It can look like something you actually want to live with.<\/p>\n<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-02.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"alignnone size-full wp-image-615025\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-02.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-02.jpg\" alt=\"\" width=\"1280\" height=\"960\" class=\"lazyload alignnone size-full wp-image-615025\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-02.jpg\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-07.jpg\" alt=\"\" width=\"1280\" height=\"1600\" class=\"alignnone size-full wp-image-615026\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-07.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-07.jpg\" alt=\"\" width=\"1280\" height=\"1600\" class=\"lazyload alignnone size-full wp-image-615026\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-url=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/\" data-jpibfi-post-title=\"The Projector Concept That\u2019s Almost Too Beautiful to Use\" data-jpibfi-src=\"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/beolens-07.jpg\"><\/p>\n<div class=\"yanko-preferred-source\" style=\"margin: 24px 0 16px; text-align: center;\">\n        <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/google.com\/preferences\/source?q=yankodesign.com\" target=\"_blank\" rel=\"noopener\" style=\"background:#000;color:#fff;border:none;border-radius:0;padding:12px 20px;font-size:11px;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-weight:600;display:inline-flex;align-items:center;gap:10px;text-decoration:none;cursor:pointer;letter-spacing:0.08em;text-transform:uppercase;transition:background 0.2s\" onmouseover=\"if (!window.__cfRLUnblockHandlers) return false; this.style.background='#1a73e8'\" onmouseout=\"if (!window.__cfRLUnblockHandlers) return false; this.style.background='#000'\" data-cf-modified-ff96e3327b7399cd351ad7b6-=\"\"><br \/>\n            <svg viewbox=\"0 0 24 24\" width=\"15\" height=\"15\"><path d=\"M22.56 12.25c0-.78-.07-1.53-.2-2.25H12v4.26h5.92a5.06 5.06 0 0 1-2.2 3.32v2.77h3.57c2.08-1.92 3.28-4.74 3.28-8.1z\" fill=\"#4285F4\"><\/path><path d=\"M12 23c2.97 0 5.46-.98 7.28-2.66l-3.57-2.77c-.98.66-2.23 1.06-3.71 1.06-2.86 0-5.29-1.93-6.16-4.53H2.18v2.84C3.99 20.53 7.7 23 12 23z\" fill=\"#34A853\"><\/path><path d=\"M5.84 14.09c-.22-.66-.35-1.36-.35-2.09s.13-1.43.35-2.09V7.07H2.18C1.43 8.55 1 10.22 1 12s.43 3.45 1.18 4.93l2.85-2.22.81-.62z\" fill=\"#FBBC05\"><\/path><path d=\"M12 5.38c1.62 0 3.06.56 4.21 1.64l3.15-3.15C17.45 2.09 14.97 1 12 1 7.7 1 3.99 3.47 2.18 7.07l3.66 2.84c.87-2.6 3.3-4.53 6.16-4.53z\" fill=\"#EA4335\"><\/path><\/svg><br \/>\n            Add as a preferred source on Google<br \/>\n        <\/a>\n    <\/div>\n<div class=\"sharedaddy sd-sharing-enabled\">\n<div class=\"robots-nocontent sd-block sd-social sd-social-icon-text sd-sharing\">\n<h3 class=\"sd-title\"><span class=\"ez-toc-section\" id=\"SHARE\"><\/span>SHARE<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"sd-content\">\n<ul>\n<li class=\"share-facebook\">\n\t\t\t\t<span id=\"sharing-facebook-615014\" hidden>Share on <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/social-mediaa\/\" data-internallinksmanager029f6b8e52c=\"1\" title=\"Social Media\" target=\"_blank\" rel=\"noopener\">Facebook<\/a> (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Facebook<\/span>\n\t\t\t<\/li>\n<li class=\"share-x\">\n\t\t\t\t<span id=\"sharing-x-615014\" hidden>Share on X (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>X<\/span>\n\t\t\t<\/li>\n<li class=\"share-pinterest\">\n\t\t\t\t<span id=\"sharing-pinterest-615014\" hidden>Share on Pinterest (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Pinterest<\/span>\n\t\t\t<\/li>\n<li class=\"share-reddit\">\n\t\t\t\t<span id=\"sharing-reddit-615014\" hidden>Share on Reddit (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Reddit<\/span>\n\t\t\t<\/li>\n<li class=\"share-linkedin\">\n\t\t\t\t<span id=\"sharing-linkedin-615014\" hidden>Share on LinkedIn (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>LinkedIn<\/span>\n\t\t\t<\/li>\n<li class=\"share-tumblr\">\n\t\t\t\t<span id=\"sharing-tumblr-615014\" hidden>Share on Tumblr (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Tumblr<\/span>\n\t\t\t<\/li>\n<li class=\"share-email\">\n\t\t\t\t<span id=\"sharing-email-615014\" hidden>Email a link to a friend (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Email<\/span>\n\t\t\t<\/li>\n<li class=\"share-print\">\n\t\t\t\t<span id=\"sharing-print-615014\" hidden>Print (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Print<\/span>\n\t\t\t<\/li>\n<li><a rel=\"nofollow\" target=\"_blank\" href=\"#\" class=\"sharing-anchor sd-button share-more\"><span>More<\/span><\/a><\/li>\n<li class=\"share-end\"><\/ul>\n<div class=\"sharing-hidden\">\n<div class=\"inner\" style=\"display: none;\">\n<ul>\n<li class=\"share-telegram\">\n\t\t\t\t<span id=\"sharing-telegram-615014\" hidden>Share on Telegram (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Telegram<\/span>\n\t\t\t<\/li>\n<li class=\"share-threads\">\n\t\t\t\t<span id=\"sharing-threads-615014\" hidden>Share on Threads (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Threads<\/span>\n\t\t\t<\/li>\n<li class=\"share-jetpack-whatsapp\">\n\t\t\t\t<span id=\"sharing-whatsapp-615014\" hidden>Share on WhatsApp (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>WhatsApp<\/span>\n\t\t\t<\/li>\n<li class=\"share-mastodon\">\n\t\t\t\t<span id=\"sharing-mastodon-615014\" hidden>Share on Mastodon (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Mastodon<\/span>\n\t\t\t<\/li>\n<li class=\"share-bluesky\">\n\t\t\t\t<span id=\"sharing-bluesky-615014\" hidden>Share on Bluesky (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Bluesky<\/span>\n\t\t\t<\/li>\n<li class=\"share-nextdoor\">\n\t\t\t\t<span id=\"sharing-nextdoor-615014\" hidden>Share on Nextdoor (Opens in new window)<\/span><br \/>\n\t\t\t\t<span>Nextdoor<\/span>\n\t\t\t<\/li>\n<li class=\"share-end\"><\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- CONTENT END 1 --><\/p>\n<div>\n                                                            <\/div>\n<\/p><\/div>\n<p><span class=\"vcard author\"><br \/>\n                            <span>By<\/span><\/p>\n<p>                                <span>Ida Torres<\/span><\/p>\n<p>                        <\/span><\/p>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.yankodesign.com\/2026\/03\/21\/the-projector-concept-thats-almost-too-beautiful-to-use\/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-projector-concept-thats-almost-too-beautiful-to-use\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most concept designs exist to generate buzz, collect awards, and then quietly disappear. The BeoLens Horizon, a projector concept imagined by French industrial designer Baptiste Baumeister, feels different. It feels like a glimpse into a future that Bang &amp; Olufsen should absolutely be building right now. If you\u2019re not familiar with B&amp;O, the short version&#8230;<\/p>\n","protected":false},"author":1,"featured_media":718154,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.yankodesign.com\/images\/design_news\/2026\/03\/the-projector-concept-thats-almost-too-beautiful-to-use\/the-projector-concept-thats-almost-too-beautiful-to-usebeolens-00.jpg.jpg","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[122731,119436],"class_list":["post-718153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-bluetooth-speaker","tag-concept-designs"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/718153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=718153"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/718153\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/718154"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=718153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=718153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=718153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}