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A BBB advertising watchdog escalated its review of Kalshi after the prediction market platform declined to participate in an inquiry into influencer disclosure practices.<\/p>\n
The Better Business Bureau\u2019s (BBB) National Advertising Division (NAD) is referring prediction market platform Kalshi to regulatory authorities after the company declined to participate in an inquiry into its social media<\/a> advertising practices, adding another layer of scrutiny to the fast-growing event trading platform.<\/p>\n In a statement published Monday, NAD said it will refer the matter to the app<\/a>ropriate regulatory authorities, including relevant state Attorneys General<\/a>, for possible enforcement action.<\/p>\n The inquiry examined whether Kalshi\u2019s influencers and affiliates clearly disclosed paid relationships in social media promotions and whether the company took adequate steps to comply with Federal Trade Commission endorsement guidelines.<\/p>\n Read more<\/p>\n<\/p>\n If you liked the article, do not forget to share it with your friends. Follow us on\u00a0Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n If you want to read more News<\/a> articles, you can visit our General category.<\/a><\/span><\/strong><\/p>\n<\/blockquote>\n\n