{"id":740034,"date":"2026-07-21T04:45:23","date_gmt":"2026-07-21T01:45:23","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-confirms-local-inventory-ads-will-be-enabled-by-default\/"},"modified":"2026-07-21T04:45:23","modified_gmt":"2026-07-21T01:45:23","slug":"google-confirms-local-inventory-ads-will-be-enabled-by-default","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-confirms-local-inventory-ads-will-be-enabled-by-default\/","title":{"rendered":"Google confirms Local Inventory Ads will be enabled by default"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6aee0a56e863b\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6aee0a56e863b\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-confirms-local-inventory-ads-will-be-enabled-by-default\/#Google_has_confirmed_that_Local_Inventory_Ads_will_be_enabled_by_default_for_all_Shopping_campaigns_starting_Aug_31\" >Google has confirmed that Local Inventory Ads will be enabled by default for all Shopping campaigns starting Aug. 31<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/google-confirms-local-inventory-ads-will-be-enabled-by-default\/#Topics_on_this_page\" >Topics on this page<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Google_has_confirmed_that_Local_Inventory_Ads_will_be_enabled_by_default_for_all_Shopping_campaigns_starting_Aug_31\"><\/span>Google has confirmed that Local Inventory Ads will be enabled by default for all Shopping campaigns starting Aug. 31<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p class=\"wp-block-paragraph\">After notifying advertisers about the upcoming change last week, Google has now officially confirmed on the Google Ads Developer Blog that Local Inventory Ads (LIA) will be enabled by default for all Shopping campaigns beginning August 31st.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Why we care.<\/strong> Advertisers using Shopping campaigns will no longer be able to disable Local Inventory Ads through the Google Ads API. If your workflows or campaign structure rely on keeping local inventory separate from online inventory, you\u2019ll need to update both your code and campaign configuration before the change takes effect.<\/p>\n<p class=\"wp-block-paragraph\" id=\"h-what-s-changing\"><strong>What\u2019s changing.<\/strong> Starting Aug. 31, Google will automatically enable the \u201cLocal products\u201d setting for every Shopping campaign.<\/p>\n<p class=\"wp-block-paragraph\">Previously, advertisers had to explicitly set the <code>enable_local<\/code> field to <code>true<\/code> in a campaign\u2019s <code>ShoppingSetting<\/code> to serve products from their Local Inventory Ads feed.<\/p>\n<p class=\"wp-block-paragraph\">After the update:<\/p>\n<ul class=\"wp-block-list\">\n<li>Shopping campaigns will always have Local Inventory Ads enabled.<\/li>\n<li>The <code>Campaign.ShoppingSetting.enable_local<\/code> field will be ignored.<\/li>\n<li>Google will automatically treat the setting as <code>true<\/code>, regardless of the value submitted.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">The change aligns Shopping campaigns with Performance Max for Retail, where Local Inventory Ads are already enabled by default.<\/p>\n<p class=\"wp-block-paragraph\" id=\"h-what-developers-need-to-do\">What developers need to do. Developers using Google Ads API v25.1 or later should stop attempting to set <code>enable_local<\/code> to <code>false<\/code>.<\/p>\n<p class=\"wp-block-paragraph\">Doing so will return:<\/p>\n<ul class=\"wp-block-list\">\n<li><code>ContextError.OPERATION_NOT_PERMITTED_FOR_CONTEXT<\/code><\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">For API versions earlier than v25.1, existing code will continue to work, but any attempts to disable Local Inventory Ads will simply be ignored, with Google treating the value as <code>true<\/code>.<\/p>\n<p class=\"wp-block-paragraph\" id=\"h-how-to-prevent-local-products-from-serving\"><strong>How to prevent local products from serving<\/strong>. Advertisers that previously disabled Local Inventory Ads for specific Shopping campaigns now have two alternatives:<\/p>\n<ul class=\"wp-block-list\">\n<li>Create a listing scope using <code>CampaignCriterionService<\/code> with <code>product_channel<\/code> set to ONLINE.<\/li>\n<li>Use the Inventory filter in the Google Ads campaign settings to exclude local inventory and separate budgets between online and local products.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">In other words, Google is shifting inventory control away from a simple campaign setting and toward inventory filtering.<\/p>\n<p class=\"wp-block-paragraph\" id=\"h-not-changing\"><strong>Not changing<\/strong>. The update <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>lies only to Shopping campaigns.<\/p>\n<p class=\"wp-block-paragraph\">The <code>enable_local<\/code> field will continue to function normally for other supported campaign types, including:<\/p>\n<ul class=\"wp-block-list\">\n<li>Performance Max<\/li>\n<li>Demand Gen<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\" id=\"h-bottom-line\"><strong>Bottom line.<\/strong> <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/ads-developers.googleblog.com\/2026\/07\/enabling-local-inventory-ads-by-default.html\">Beginning Aug. 31, Local Inventory Ads will automatically be enabled for every Shopping campaign<\/a>. Advertisers that currently rely on disabling local inventory should update their API integrations and inventory filtering strategy before the rollout.<\/p>\n<div class=\"ttd-topics-display\">\n<div class=\"ttd-topics-content\">\n<h5><span class=\"ez-toc-section\" id=\"Topics_on_this_page\"><\/span>Topics on this page<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<div class=\"ttd-topics-links\">GoogleGoogle AdsOnline advertisingRetailApplication programming interfaceShopping<\/div>\n<\/div>\n<div class=\"ttd-topics-show-extra-button\">+2 more<\/div>\n<\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-confirms-local-inventory-ads-will-be-enabled-by-default-482779\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google has confirmed that Local Inventory Ads will be enabled by default for all Shopping campaigns starting Aug. 31 After notifying advertisers about the upcoming change last week, Google has now officially confirmed on the Google Ads Developer Blog that Local Inventory Ads (LIA) will be enabled by default for all Shopping campaigns beginning August&#8230;<\/p>\n","protected":false},"author":1,"featured_media":740035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/07\/Locoal-Inventory-Ads-shopping.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-740034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/740034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=740034"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/740034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/740035"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=740034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=740034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=740034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}