{"id":742596,"date":"2026-08-04T10:55:21","date_gmt":"2026-08-04T07:55:21","guid":{"rendered":"https:\/\/buradabiliyorum.com\/en\/google-publishes-guidance-for-text-disclaimers-in-search-ads\/"},"modified":"2026-08-04T10:55:21","modified_gmt":"2026-08-04T07:55:21","slug":"google-publishes-guidance-for-text-disclaimers-in-search-ads","status":"publish","type":"post","link":"https:\/\/buradabiliyorum.com\/en\/google-publishes-guidance-for-text-disclaimers-in-search-ads\/","title":{"rendered":"Google publishes guidance for text disclaimers in Search ads"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6af6974c2ecad\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6af6974c2ecad\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/buradabiliyorum.com\/en\/google-publishes-guidance-for-text-disclaimers-in-search-ads\/#Google_explains_how_advertisers_can_add_legal_disclosure_assets_to_Search_campaigns_and_what_to_expect_when_they_serve\" >Google explains how advertisers can add legal disclosure assets to Search campaigns and what to expect when they serve.<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/buradabiliyorum.com\/en\/google-publishes-guidance-for-text-disclaimers-in-search-ads\/#Topics_on_this_page\" >Topics on this page<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"subhead\" itemprop=\"alternativeHeadline\"><span class=\"ez-toc-section\" id=\"Google_explains_how_advertisers_can_add_legal_disclosure_assets_to_Search_campaigns_and_what_to_expect_when_they_serve\"><\/span>Google explains how advertisers can add legal disclosure assets to Search campaigns and what to expect when they serve.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><\/p>\n<div class=\"bialty-container\">\n<p class=\"wp-block-paragraph\">Google published a new Help Center page for text disclaimers in Search ads, providing advertisers with guidance on a feature that lets required terms, conditions and disclosures <a href=\"https:\/\/buradabiliyorum.com\/en\/category\/download-scripts-themes-apps\/\" data-internallinksmanager029f6b8e52c=\"9\" title=\"Download Scripts &amp; Themes &amp; Apps\" target=\"_blank\" rel=\"noopener\">app<\/a>ear directly within Search ads.<\/p>\n<p class=\"wp-block-paragraph\">The feature is available globally and supports campaigns using AI Max.<\/p>\n<p class=\"wp-block-paragraph\"><strong>What\u2019s new<\/strong>. The new documentation explains how advertisers can create and manage text disclaimer assets in Google Ads.<\/p>\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" http: alt=\"Help Page Released For Text\" class=\"wp-image-484173\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text.jpg 1280w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text-1200x675.jpg 1200w\" data-lazy-sizes=\"(max-width: 1280px) 100vw, 1280px\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text.jpg\" alt=\"Help Page Released For Text\" class=\"wp-image-484173\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text.jpg 1280w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/help-page-released-for-text-1200x675.jpg 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\"><\/figure>\n<p class=\"wp-block-paragraph\">According to the Help page:<\/p>\n<ul class=\"wp-block-list\">\n<li>Text disclaimers are available to all Google Ads advertisers worldwide.<\/li>\n<li>Disclaimers must be added after campaign creation through the Assets menu.<\/li>\n<li>Each disclaimer can contain up to 90 characters.<\/li>\n<li>The feature is compatible with AI Max campaigns.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Google also notes that if a disclaimer asset is disapproved, the associated ad will continue serving without the disclaimer rather than stopping delivery.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Why we care.<\/strong> Many advertisers operate in regulated industries where legal disclosures are mandatory. Having dedicated disclaimer assets provides a cleaner way to include required messaging without sacrificing headline or description space. However, advertisers should be aware that disclaimer assets override any pinned Description Line 1, which could affect how carefully structured Search ads are displayed.<\/p>\n<p class=\"wp-block-paragraph\"><strong>The bigger picture<\/strong>. As Google introduces more AI-powered campaign features, it\u2019s also expanding the supporting tools advertisers need to remain compliant. The addition of AI Max compatibility suggests Google intends disclaimer assets to work consistently across both traditional Search campaigns and its newer AI-driven experiences.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Worth noting<\/strong>. The Help page also states that disclaimer text may be truncated in certain situations, such as when larger font sizes are used or in some languages. <\/p>\n<p class=\"wp-block-paragraph\"><strong>Bottom line<\/strong>. <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/support.google.com\/google-ads\/answer\/17028951?hl=en\">Google\u2019s new Help documentation<\/a> provides long-awaited guidance on text disclaimers for Search ads, clarifying how advertisers can add legal disclosures while continuing to use AI Max and other modern Search campaign features.<\/p>\n<p class=\"wp-block-paragraph\"><strong>First spotted.<\/strong> The documentation was first highlighted by PPC specialist Hannah Gillespie.<\/p>\n<div style=\"background: radial-gradient(circle at 30% 40%, rgba(184, 111, 255, 0.15), rgba(0, 169, 255, 0.15) 40%, #CDE8FD 70%); padding: 30px; width: 100%; max-width: 802px; color: #000000 !important; font-family: Arial, sans-serif; margin: 25px 0 30px 0; border-radius: 8px; box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1); position: relative; box-sizing: border-box;\">\n<div style=\"width: 100%; max-width: 100%; margin-bottom: 20px; text-align: left; padding-right: 20px; box-sizing: border-box;\">\n<div id=\"semrush-one-headline\" class=\"headline-responsive\" style=\"font-family: Oswald, sans-serif; font-size: 30px; font-weight: normal; margin: 0; color: #000000 !important; line-height: 1.2;\">\n        Every click they win is <span style=\"background: linear-gradient(90deg, #D56EFE 0%, #068EF8 51%); -webkit-background-clip: text; -webkit-text-fill-color: transparent; background-clip: text;\">a customer you lose<\/span>.\n      <\/div>\n<p id=\"semrush-one-subhead\" style=\"font-family: Roboto, sans-serif; font-size: 18px; font-weight: 300; line-height: 25px; margin: 12px 0 0 0; color: #000000 !important;\">\n        See where competitors are investing, which keywords drive their results, and how to capture more of the market.\n      <\/p>\n<\/p><\/div>\n<div style=\"margin-bottom: 15px;\">\n      <span id=\"semrush-one-cta\" style=\"display: inline-block; background-color: #FF642D; color: white; height: 44px; border: none; border-radius: 5px; cursor: pointer; font-size: 16px; padding: 0 24px; font-weight: bold; white-space: nowrap; box-sizing: border-box; text-decoration: none; line-height: 44px;\">See who\u2019s stealing your traffic<\/span>\n    <\/div>\n<\/p><\/div>\n<style>\n  @media (max-width: 768px) {\n    .headline-responsive {\n      font-size: 30px !important;\n      line-height: 1.3 !important;\n    }\n  }\n<\/style>\n<div class=\"ttd-topics-display\">\n<div class=\"ttd-topics-content\">\n<h5><span class=\"ez-toc-section\" id=\"Topics_on_this_page\"><\/span>Topics on this page<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<div class=\"ttd-topics-links\">Google AdsDisclaimerGoogleOnline advertisingArtificial intelligenceAsset<\/div>\n<\/div>\n<div class=\"ttd-topics-show-extra-button\">+2 more<\/div>\n<\/div>\n<\/div>\n<blockquote><p><strong><span style=\"color: #ff6600;\">If you liked the article, do not forget to share it with your friends. Follow us on\u00a0<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN63nwsw68G3Aw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google News<\/a><\/span>\u00a0too, click on the star and choose us from your favorites.<\/span><\/strong><\/p><\/blockquote>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/buradabiliyorum.com\/en\/category\/technology\/\" target=\"_blank\" >Technology<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/searchengineland.com\/google-publishes-guidance-for-text-disclaimers-in-search-ads-484172\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google explains how advertisers can add legal disclosure assets to Search campaigns and what to expect when they serve. Google published a new Help Center page for text disclaimers in Search ads, providing advertisers with guidance on a feature that lets required terms, conditions and disclosures appear directly within Search ads. The feature is available&#8230;<\/p>\n","protected":false},"author":1,"featured_media":742597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2026\/08\/Text-Disclaimers-SearchAd.png","fifu_image_alt":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-742596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/742596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/comments?post=742596"}],"version-history":[{"count":0,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/posts\/742596\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media\/742597"}],"wp:attachment":[{"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/media?parent=742596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/categories?post=742596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buradabiliyorum.com\/en\/wp-json\/wp\/v2\/tags?post=742596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}