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Summer Wars Celebrates 10 Years of OZ with Pop-Up Store in Shibuya

A promotional image for the Summer Wars pop-up store at Tokyo Otaku Mode TOKYO, featuring artwork of the various OZ inhabitants from the 2009 film.

 

Summer Wars, a 2009 theatrical anime film directed by Mamoru Hosoda (MiraiThe Boy and the Beast), is in the process of celebrating its 10th anniversary, and the newest celebration involves a limited time pop-up store in Shibuya that’s packed with new character goods themed after OZ, the virtual reality online environment from the film.

 

A promotional image of a cushion depicting Yoko, a digital pink whale and one of the two guardians of OZ, from the Summer Wars pop-up store.

 

A promotional image depicting the OZ-themed rugs sold at the Summer Wars pop-up store.

 

The store features a variety of newly designed goods, ranging from cushions of John and Yoko (the guardians of OZ), to rugs depicting the OZ environment, candy, necklaces, earrings, art pouches, can badges, and (my personal favorite) wooden kokeshi dolls designed to look like the Avatars of Kenji, Natsuki, King Kazuma, and Love Machine (as „Impostor Kenji“).

 

A promotional image depicting the Kenji kokeshi wooden dolls sold at the Summer Wars pop-up store.

 

A promotional image depicting the Natsuki kokeshi dolls sold at the Summer Wars pop-up store.

 

A promotional image depicting the King Kazuma kokeshi dolls sold at the Summer Wars pop-up store.

 

A promotional image depicting the Love Machine (as "Impostor Kenji") kokeshi dolls sold at the Summer Wars pop-up store.

 

The Summer Wars pop-up store will be held from January 24 – February 11, 2020, at the Tokyo Otaku Mode TOKYO store, which is located on the 6th floor of the SHIBUYA PARCO shopping mall in Udagawacho, Shibuya, Tokyo, Japan.

 

Source: Anime! Anime!

 

Copyright notice: © 2009 SUMMERWARS FILM PARTNERS

 

The cast of Sarazanmai poses for a Crunchyroll ad banner.

 

Paul Chapman is the host of The Greatest Movie EVER! Podcast and GME! Anime Fun Time.


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