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Apple tightened its developer guidelines over the weekend to ban apps that use AI to create offensive content, as well as those that masquerade as regular apps to pass the App Store review process and then turn into nudify apps, or surface those features prominently. The company updated its guidelines with strong language around AI…
Why is longtime Apple executive Phil Schiller stepping down from his role as the head of the App Store? Bloomberg’s Mark Gurman reports that Schiller’s decision — he will remain involved in the company as an Apple Fellow working on unspecified projects — was driven in part by a desire to spend more time with…
Apps are back, or maybe they never left in the first place. While some people debate whether people will shift away from apps as AI agents make accessing online services more efficient, we’ve found the App Store to be alive and well, with a recent explosion of fun, creative, and innovative tools, experiences, and other…
Everyone said AI would kill apps. Instead, new app launches are soaring. According to a new analysis from market intelligence provider Appfigures, worldwide app releases in the first quarter of 2026 were up 60% year-over-year across both Apple’s App Store and Google Play. That percentage was an even higher 80% when looking at the iOS…
Apple is launching new tools to comply with the growing number of age verification laws both in the U.S. and abroad. As part of the changes, Apple will block the downloads of apps rated 18+ in Brazil, Australia, and Singapore, while also rolling out other features to comply with laws in the U.S. states of…
After a federal judge on Tuesday blocked Texas from implementing a new age-verification law for app stores, Apple announced it will pause previously announced plans for the state as it continues to monitor the “ongoing legal process.” Apple said its previously announced developer tools for age assurance would remain available for testing and use. The…
Apple on Wednesday released an updated developer license agreement that gives the company permission to recoup unpaid funds, such as commissions or any other fees, by deducting them from in-app purchases it processes on developers’ behalf, among other methods. The change will impact developers in regions where local law allows them to link to external…
This week, OpenAI announced that apps can now run directly inside ChatGPT, letting users book travel, create playlists, and edit designs without switching between different apps. Some immediately declared the app platform of the future — predicting a ChatGPT-powered world where Apple’s App Store becomes obsolete. An open question was answered today – “what will…
Y Combinator has filed an amicus brief in the ongoing legal battle between Apple and Epic Games, arguing that the App Store has stifled startup innovation. We’ve reached out to legal reps for YC and Apple for comment. The brief comes during the years-long legal dispute. Epic Games first filed an antitrust lawsuit against the…
Apple is expanding its age rating system for apps. The company on Thursday said it has updated its age rating system to add 13+, 16+, and 18+ ratings to the existing slate of 4+ and 9+ ratings, and remove the 12+ and 17+ age ranges. In addition, app developers will need to answer a new…