Canva doubles down on AI and marketing automation with Simtheory, Ortto acquisitions

Canva doubles down on AI and marketing automation with Simtheory, Ortto acquisitions

Canva announced on Wednesday the dual acquisition of Simtheory, an AI collaboration and agent management platform, and Ortto, a customer data and marketing automation company. The financial terms of the deals were not disclosed. Canva says the acquisitions are part of its continued investment in AI and marketing infrastructure.  Both companies were founded by Chris…

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Canva acquires startups working on animation and marketing

Canva acquires startups working on animation and marketing

On Monday, creative suite maker Canva announced the dual acquisition of startups Cavalry, which works on animation, and Mango AI, which works on improving ad performance. UK-based Cavalry works on 2D motion animation for different verticals such as advertising, marketing, gaming, and generative art. Canva said that Cavalry’s tooling will add to the existing capabilities…

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