Freely to Launch Spotlight Channels as Commercial Opportunity for Connected TV Partners
Freely, the free streaming service backed by U.K. broadcasters BBC, ITV, Channel 4 and Paramount’s 5 that launched in 2024, will introduce Freely Spotlight Channels to enable “increased monetization opportunities” for connected TV operating system (CTV OS) partners via the Freely TV Guide. Everyone TV, formerly known as Digital U.K., the joint venture behind Freely, shared the news on Monday. Its focus is on enabling…
