Billy McFarland reacts to Fyre Festival sale: “Damn. This sucks, it’s so low”
The brand’s IP was auctioned on eBay after a private sale collapsed. Photo by Theo Wargo/Getty Images The rights to the Fyre Festival brand, including its IP, brand trademarks and social media assets, were sold on eBay on Tuesday for $245,300, Billboard reports. Disgraced entrepreneur Billy McFarland sanctioned the sale earlier this month. He livestreamed…