#Nielsen’s Gracenote Unveils Program to “Streamline” FAST Channel and Content Distribution
Gracenote, a unit of Nielsen known for providing entertainment metadata and content IDs, on Tuesday unveiled a new offering to help content companies get their Free Ad-Supported Streaming (FAST) channels and programming distributed by major streaming platforms more easily. The FAST Program, which promises to “streamline” FAST initiatives, was announced at the International Broadcasting Convention (IBC) in Amsterdam….