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Online creators and their business models were on our mind this week after mega-popular YouTuber MrBeast announced that his company is buying fintech startup Step, followed by Hollywood studios sending a flurry of cease-and-desist letters to ByteDance over the launch of its new video generation model Seedance 2.0. Those seemingly unconnected headlines suggest a media…
Super Early Bird pricing for TechCrunch Disrupt 2026 ends February 27 at 11:59 p.m. PT. That gives you one week to secure the biggest savings of the year — up to $680 off individual passes and up to 30% off community passes. Register now to lock in at the lowest rate. From October 13-15 at Moscone West in San Francisco,…
Wikipedia editors have decided to remove all links to Archive.today, a web archiving service that they said has been linked to more than 695,000 times across the online encyclopedia. Archive.today — which also operates under several other domain names, including archive.is and archive.ph — is perhaps most widely used to access content that’s otherwise inaccessible behind…
Microsoft announced a major gaming shakeup on Friday, with Microsoft Gaming CEO Phil Spencer departing the company, along with Xbox President Sarah Bond. Spencer will be replaced by former Instacart and Meta executive Asha Sharma. With Sharma’s most recent role as the president of Microsoft’s CoreAI product, these moves suggest that Microsoft might be doubling…
Scott Rogowsky is a comedian — he knows how to make fun of himself. That’s how he ended up roaming New York City Comic Con with his own photo printed out like a “Wanted” poster, filming himself asking strangers, “Have you seen this man?” These passersby showed a flicker of recognition, looking at the tall,…
The creator economy is evolving fast, and ad revenue alone isn’t cutting it anymore. YouTubers are launching product lines, acquiring startups, and building actual business empires. In fact, MrBeast’s company bought fintech startup Step, and his chocolate business is outearning his media arm. This isn’t just one creator’s strategy. For many, it’s the new playbook. On this episode of TechCrunch’s Equity podcast, hosts Kirsten Korosec, Anthony Ha, and Rebecca Bellan unpack how creators are diversifying beyond ads,…
Swedish music streaming giant Spotify saw its user numbers peak last quarter, driven by its year-end “Wrapped” campaign, which rounds up stats and listening highlights for users, and new features on its free tier. The company said it saw a record 38 million new users in the fourth quarter, taking its total to 751 million…
YouTube is rolling out a new AI-powered playlist-generation feature that allows Premium users on iOS and Android to use text prompts to create playlists. Users can go to the Library tab, tap the “New” button, and select the “AI playlist” option to get started. They can then use text or voice to enter the prompt…
After a better-than-expected opening weekend in theaters, box office for Amazon’s “Melania” fell 67%, to an estimated $2.37 million, in its second weekend. The documentary about First Melania Trump has grossed a total of $13.5 million so far (almost all of that in the United States), which means it’s extremely unlikely the film — which…
The Super Bowl is happening in Silicon Valley this Sunday, and the Patriots-Seahawks game at Levi’s Stadium is going to be packed with tech money. YouTube CEO Neal Mohan is expected to be there. Apple’s Tim Cook, too. (He has become a Super Bowl fixture since Apple Music began sponsoring the halftime show several years…