#Super shoes: Explaining athletics’ new performance-enhancing tech

#Super shoes: Explaining athletics’ new performance-enhancing tech

“#Super shoes: Explaining athletics’ new performance-enhancing tech” In the 1960s, when traditional cinder athletics tracks were replaced by spongy, synthetic surfaces, endurance running experienced a revolution. Long-distance runners began clocking far faster times on the synthetic tracks, smashing multiple world records in the process. Today, another revolution is afoot: the development of the so-called “super shoe,”…

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#Nike creates hands-free sneaker for adaptive athletes

#Nike creates hands-free sneaker for adaptive athletes

“#Nike creates hands-free sneaker for adaptive athletes” Nike’s new hands-free sneakers are making their viral run. The shoe brand unveiled the new design on Monday, dubbed the Nike GO FlyEase, and received wide praise online for their accessibility regardless of the wearer’s physical abilities. The intuitive design allows the wearer to easily slip in and…

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#Nike’s free workout apps are a gateway to gaining pricey sales

#Nike’s free workout apps are a gateway to gaining pricey sales

“#Nike’s free workout apps are a gateway to gaining pricey sales” CHICAGO – With consumers under lockdown logging into Nike’s workout apps and digital store, the Beaverton, Oregon-based company has been able to gather additional data on purchasing habits, personal information and exercise routines of tens of millions of people. Between January and November this…

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#Meet the sneaker-collecting sisters behind @TheChicksWithKicks

#Meet the sneaker-collecting sisters behind @TheChicksWithKicks

“#Meet the sneaker-collecting sisters behind @TheChicksWithKicks” Sisters Ariana, Dakota and Dresden Peters think of sneakers as works of art. With their father, retired real estate developer Douglas Peters, the squad of 20-somethings spent most of their lives curating and building up a collection of well over 6,000 pairs of designer sneakers. It’s one of the…

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