Amazon launches personalized shopping prompts as part of its generative AI push

Amazon launches personalized shopping prompts as part of its generative AI push

Amazon continues to infuse AI into its shopping tools to encourage customers to make more purchases. The company announced on Wednesday a new feature called “Interests,” aimed at creating a more personalized and conversational search experience.  With the new feature, customers can enter tailored prompts in the search bar, reflecting their interests, preferences, and even…

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#Cyber Monday sales hit B as toys, electronics snapped up

#Cyber Monday sales hit $11B as toys, electronics snapped up

“Cyber Monday sales hit $11B as toys, electronics snapped up” Discount-hunting shoppers snapped up Pokemon cards, TVs and air fryers on Cyber Monday, pushing sales to $11.3 billion — making it the biggest US online shopping day in history, according to data from Adobe Analytics. Sales, not adjusted for inflation, rose 5.8% from a year ago, per…

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#Black Friday shoppers back to stores, set record online

#Black Friday shoppers back to stores, set record online

“Black Friday shoppers back to stores, set record online” Shoppers returned to stores on Black Friday, with a strong increase in brick-and-mortar foot traffic and record online shopping that shows consumers have altered their approach the busiest spending season. In person visits to stores edged up 2.9% on Black Friday compared to last year despite…

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#Shoppers financing holiday gifts as inflation hits budgets

#Shoppers financing holiday gifts as inflation hits budgets

“Shoppers financing holiday gifts as inflation hits budgets” More holiday shoppers are putting off paying their bills with buy-now-pay-later apps, even financing lower-priced goods, according to new data on Thanksgiving spending. Spending on such apps rose 1.3% on Thanksgiving, according to Adobe, while the average order value for purchases made with the apps declined 6%,…

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#Black Friday shopping gets slow start as inflation soars

#Black Friday shopping gets slow start as inflation soars

“Black Friday shopping gets slow start as inflation soars” This Black Friday, inflation is weighing on shoppers heavier than last night’s turkey. In Chesterfield, Missouri, on Thursday evening, there were no customers lined up behind the barricades set up outside the Best Buy in anticipation of lines for doorbuster deals. “I see nothing. I’m surprised,”…

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