How to automate your Google Ads workflow with the ChatGPT API

How to automate your Google Ads workflow with the ChatGPT API

Stop copy‑pasting prompts. Plug GPT‑4o into Google Apps Script, Sheets, and more to run account‑wide performance reviews automatically. If you’re still just copy-pasting prompts into ChatGPT to write ad copy, you’re missing the real opportunity – using the ChatGPT API to automate repetitive, time-consuming tasks inside your Google Ads workflow. At my agency, we’ve used…

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OpenAI seeks to make its upcoming open AI model best-in-class

OpenAI seeks to make its upcoming open AI model best-in-class

Toward the end of March, OpenAI announced its intention to release its first “open” language model since GPT‑2 sometime this year. Now, details about that model are beginning to trickle out from the company’s sessions with the AI developer community. Sources tell TechCrunch that Aidan Clark, OpenAI’s VP of research, is leading development of the open model,…

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Your politeness could be costly for OpenAI

Your politeness could be costly for OpenAI

“I wonder how much money OpenAI has lost in electricity costs from people saying ‘please’ and ‘thank you’ to their models.” It was a seemingly random question posed by a user on X (formerly Twitter), but OpenAI CEO Sam Altman jumped in to reply that typing those words has added up to “tens of millions…

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