#iPhone and Android users will soon be able to send encrypted RCS messages to each other

#iPhone and Android users will soon be able to send encrypted RCS messages to each other

Text messages sent between iPhones and Android devices will soon benefit from end-to-end encryption (E2EE), after the GSM Association (GSMA) yesterday published new specifications for the Rich Communication Services (RCS) protocol that include support for cross-platform E2EE. RCS is a long-standing effort to enable SMS-style cross-platform communications with richer features, such as group messaging, typing…

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#UK competition probe of mobile browsers finds Apple-Google duopoly is ‘anti-innovation’

#UK competition probe of mobile browsers finds Apple-Google duopoly is ‘anti-innovation’

A U.K. competition authority investigation of Apple and Google’s mobile browsers has concluded that the mobile duopoly’s policies are “holding back innovation” and could also be limiting economic growth. “Mobile browsers are apps which provide the primary gateway for consumers to access the web on their mobile devices, and hence for businesses to reach them…

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#Why SEO is still key to visibility on search, social, and AI platforms

#Why SEO is still key to visibility on search, social, and AI platforms

No matter where people search – Google, social media, or AI-driven platforms – visibility starts with smart optimization. For years, digital marketing has seen constant debates about the “death” of SEO.  But as long as people search for information, products, and services online, optimization will remain essential. Search platforms may evolve – whether Google, social…

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#8 common SEO mistakes to avoid

#8 common SEO mistakes to avoid

Are you sabotaging your SEO efforts? Avoid these blunders – from blaming algorithms to misusing canonical tags – and optimize smarter. We’re all looking to improve our organic performance.  We want the latest news, tips, and thought leadership to help push our website past the competition. That’s why we’re here! However, the less glamorous side…

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#Google Marketing Live set for May 21

#Google Marketing Live set for May 21

Google Marketing Live returns on May 21, offering advertisers a look at the latest AI-driven ad innovations across Search, YouTube, and more. Google is gearing up for its annual Google Marketing Live event, set to stream on Wednesday, May 21, at 12 p.m. ET / 9 a.m. PT. What’s new: Ginny Marvin, Google Ads Liaison,…

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#Google scrubs mentions of ‘diversity’ and ‘equity’ from responsible AI team webpage

#Google scrubs mentions of ‘diversity’ and ‘equity’ from responsible AI team webpage

Google has quietly updated the webpage for its Responsible AI and Human Centered Technology (RAI-HCT) team, the team charged with conducting research into AI safety, fairness, and explainability, to scrub mentions of “diversity” and “equity.” A previous version of the page used language such as “marginalized communities,” “diverse,” “underrepresented groups,” and “equity” to describe the…

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