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Google on Tuesday announced new software updates for the Pixel phones as part of its “Pixel Drop” program for March. Pixel Watches and all Android devices are also receiving some new features with this release. The most notable parts of the update include using AI to detect scams in messages and calls, better categorization in…
Scaling SEO with AI? Beware the risks. One site’s rapid rise led to a steep crash. Here’s what went wrong and how to avoid the same fate. AI has made it easier than ever to scale SEO fast – but with it comes high risk. What happens when the party is over and short-term wins…
Google outlines how AI is transforming advertising as they enable more personalized content delivery across YouTube and AI-powered Search. Google’s Ads and Commerce product lead, Vidhya Srinivasan, today outlined how the company is reimagining advertising as “avenues for tailored exploration” in response to unpredictable consumer behavior. The big picture: Google is focusing on three key…
Since March 1st, some advertisers have been reporting that their Google Ads are not serving. Starting on Saturday, March 1, 2025, some advertisers have noticed their ads are not running and not getting impressions or clicks. The ads are simply not being served or delivered. In fact, there are tons of complaints about this in…
An update was made to the Google document on how the Google Ads auction works. Google updated its documentation on how the Google Ads auction works to say, “We run different auctions for each ad location.” Previously, that document did not say that and the PPC community is wondering what changed and why Google did not announce…
Google co-founder Sergey Brin sent a memo to employees this week urging them to return to the office “at least every weekday” in order to help the company win the AGI race, The New York Times reports. Brin told employees that working 60 hours a week is a “sweet spot” for productivity. While Brin’s memo…
Google’s trying to make waves with Gemini, its flagship suite of generative AI models, apps, and services. But what’s Gemini? How can you use it? And how does it stack up to other generative AI tools such as OpenAI’s ChatGPT, Meta’s Llama, and Microsoft’s Copilot? To make it easier to keep up with the latest Gemini…
More than half of respondents also said they rely on their community for information rather than Google or other search engines. Google continues to lose ground among younger generations, with 61% of Gen Z and 53% of Millennials using AI tools instead of Google or other traditional search engines. That’s according to a new Vox…
Will other companies follow suit and go after Google for sending less traffic to sites and publishers with these new AI Overviews? Chegg, the publicly traded education technology company, has sued Google over its AI Overviews, claiming they have hurt its traffic and revenue. The company said that AI Overviews is “materially impacting our acquisitions,…
Edtech company Chegg has sued Google claiming that the tech giant’s AI summaries of search results have hurt Chegg’s traffic and revenue. In the suit, filed in the U.S. District Court for the District of Columbia, Chegg accuses Google of unfair competition — specifically reciprocal dealing, monopoly maintenance, and unjust enrichment. Google, Chegg claims, forces…