#Google’s adtech monopoly faces historic antitrust test

#Google’s adtech monopoly faces historic antitrust test

The DOJ and Google delivered closing arguments debating whether the tech giant’s ad-tech dominance stifles competition or drives innovation. The U.S. Justice Department and eight states wrapped up closing arguments on Monday in a landmark antitrust case accusing Google of monopolizing the ad technology market. The outcome could reshape the tech giant’s business model and…

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#Google Ads Creative Studio to sunset in Q1 2025

#Google Ads Creative Studio to sunset in Q1 2025

Google urges advertisers to transition creative workflows to third-party partners or alternative tools by March. Google will sunset Ads Creative Studio by the end of March 2025, shifting its focus to new growth areas and enhancing partnerships with creative agencies to deliver tailored campaigns at scale. Why we care. If you rely on Ads Creative…

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#Everything you need to know about page experience in 2025

#Everything you need to know about page experience in 2025

Dive into the history, metrics and best practices behind Google’s page experience update and its implications for SEO in 2025. Google’s page experience update set a new benchmark for creating user-friendly websites. It highlighted the growing importance of performance and usability in SEO by emphasizing Core Web Vitals, responsive design and minimal intrusive elements. This…

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#DOJ tells Google to sell Chrome

#DOJ tells Google to sell Chrome

Welcome back to Week in Review. This week, we’re exploring the DOJ telling Google to sell off Chrome to break up its monopoly, OpenAI accidentally deleting potential evidence in The New York Times’ copyright lawsuit against it, and how AI companies are using TikTok brainrot for study tools. Let’s do this. The U.S. Department of…

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#Apple’s mobile browser policies and Google pact are ‘holding back innovation,’ UK regulator says

#Apple’s mobile browser policies and Google pact are ‘holding back innovation,’ UK regulator says

An inquiry group setup by the U.K.’s antitrust authority has provisionally found that Apple’s policies are “holding back innovation in the browsers we use to access the web on mobile phones.” While the report focuses substantively on Apple, it also highlighted a revenue-sharing agreement with Google, noting that the duo “earn significant revenue” when Google…

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