#Google is evaluating additional PMax brand safety controls

#Google is evaluating additional PMax brand safety controls

Google was accused of serving ads on inappropriate websites last month in a report published by Adalytics. Google is actively looking into improving brand safety controls for Performance Max (PMax) following a damning report by Adalytics. The research, which was published last month, accused the search engine of serving ads on inappropriate non-Google websites through…

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#Jury decides against Google’s app store in antitrust lawsuit 

#Jury decides against Google’s app store in antitrust lawsuit 

A federal jury in California sided with “Fortnite” maker Epic Games in the company’s antitrust lawsuit against Google’s Android App Store, finding the store violated antitrust laws and was illegally protected from competition. The jury in San Diego reached a unanimous verdict on Monday night after nearly three hours of deliberation following a weeks-long trial…

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#How Microsoft wins after the OpenAI shake-up

#How Microsoft wins after the OpenAI shake-up

Nearly one year after OpenAI launched the popular ChatGPT tool, company CEO and co-founder Sam Altman is heading to Microsoft after a surprise ousting. Microsoft CEO Satya Nadella announced Monday that Altman, along with former OpenAI President and fellow co-founder Greg Brockman, will lead a generative artificial intelligence (AI) team at the tech giant. The…

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