#Four key takeaways as lawmakers grill TikTok CEO

#Four key takeaways as lawmakers grill TikTok CEO

Four key takeaways as lawmakers grill TikTok CEO Lawmakers from both political parties joined forces on Thursday during a committee hearing where TikTok CEO Shou Zi Chew testified on ways his company plans to address recent security concerns raised about the social media app. Criticisms surrounding TikTok were notably bipartisan as House Energy and Commerce Committee members…

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#TikTok Now Has More Than 150M U.S. Users

#TikTok Now Has More Than 150M U.S. Users

TikTok Now Has More Than 150M U.S. Users As its CEO prepares to face Congress this week, TikTok on Tuesday disclosed that it now has more than 150 million monthly active users in the U.S., up from 100 million a year ago. Its explosive growth for the social video platform (Snapchat, with a years-long head…

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#How to Create a Successful TikTok Marketing Strategy

#How to Create a Successful TikTok Marketing Strategy

“How to Create a Successful TikTok Marketing Strategy” Despite being a relatively new player in the social media space, TikTok has already established itself as an absolute powerhouse. The platform is insanely influential, leading the way when it comes to viral trends and attracting a colossal audience of actively engaged users.  Unsurprisingly, this also means…

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#The Power List: Top 10 TikTok Influencers

#The Power List: Top 10 TikTok Influencers

“The Power List: Top 10 TikTok Influencers” These are the Canadian creators transforming social media one bite-sized video at a time. Check out the full 2023 Power List here. MORE: See who made the 2023 Maclean’s Power List 1. Kris Collins, the former hairdresser who is one of Tiktok’s biggest talents @kallmekris Click here to find…

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#TikTok’s Former Head of Product Says Creator Fund Wasn’t Launched to “Help Creators Monetize”

#TikTok’s Former Head of Product Says Creator Fund Wasn’t Launched to “Help Creators Monetize”

TikTok’s Former Head of Product Says Creator Fund Wasn’t Launched to “Help Creators Monetize” Sean Kim, the former head of product for TikTok’s U.S. operations, said the company’s $2 billion creator fund was not launched with the altruistic goal of helping creators monetize on the platform. Instead, according to the executive, TikTok created the fund…

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