Table of Contents
Google sets deadline for Google Ads API v15 sunset, urging developers to upgrade to avoid service disruptions.
Why we care. Failure to upgrade could result in API requests failing, potentially disrupting advertising operations for businesses.
Key details:
- Sunset date: Sept. 25.
- All v15 API requests will fail after this date.
- Developers are advised to migrate to a newer version before the deadline.
How to prepare:
- Upgrade to the newest version using provided resources.
- Review release notes for changes.
- Use Google Cloud Console to identify which API versions your project is using.
Between the lines. Regular API version sunsets are part of Google’s strategy to maintain up-to-date and secure systems while encouraging developers to adopt newer features and improvements.
What’s next. Developers should prioritize migration efforts to ensure smooth transitions before the September deadline.
Bottom line. Proactive migration is crucial to avoid potential disruptions in Google Ads API functionality.
Anu Adegbola has been Paid Media Editor of Search Engine Land since 2024. She covers paid search, paid social, retail media, video and more.
In 2008, Anu’s career started with delivering digital marketing campaigns (mostly but not exclusively Paid Search) by building strategies, maximising ROI, automating repetitive processes and bringing efficiency from every part of marketing departments through inspiring leadership both on agency, client and marketing tech side.
If you liked the article, do not forget to share it with your friends. Follow us on Google News too, click on the star and choose us from your favorites.
If you want to read more like this article, you can visit our Technology category.
