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“#Inside the 1991 Clio Awards debacle, 30 years on” On June 13, 1991, the prestigious Clio Awards for excellence in the advertising industry was a night to remember – for all the wrong reasons. Unlike the dignified affairs of previous years, the banquet at New York’s Manhattan Center studios descended into what journalist Trip Gabriel…
“#Controversial ads fuel South Korea’s sexism debate” SEOUL, May 28 – This month three South Korean companies and the Seoul police have had to pull ads and other content after men’s rights groups claimed that “small penis” symbols were used, insulting men. The offending images? Hands with the thumbs and the index fingers pinching towards…
“#Google to pay fine, change ad business in antitrust settlement: report” Google’s parent company, Alphabet, is reportedly expected to pay a fine and change some business practices to settle an antitrust case with the French government over its online advertising business. France’s Competition Authority has alleged that Google’s advertising tool DoubleClick, which online publishers use…
“#People are getting choked up watching this Extra gum commercial” This one hit hard. An epic new commercial for Wrigley’s Extra brand gum that celebrates the end of the COVID-19 pandemic in 2021 is giving cooped up viewers all the feels — in a way that only a gum advertisement could. The 154-second ad has…
“#Facebook alternative Mighty Networks closes $50 million in funding” A social media network that aims to give content creators more financial control just landed a $50 million investment. Mighty Networks, founded by Gina Bianchini in 2017, has already attracted 10,000 paying content creators and brands to its platform, including the popular TED conferences, Singularity University…
“#Google’s ‘Project Bernanke’ gave titan unfair ad-buying edge: lawsuit” Google has utilized a secret program to track bids on its ad-buying platform — and has been accused of using the information to gain an unfair market advantage that raked in hundreds of millions of dollars annually, according to a report. The initiative — dubbed “Project…
“#Budweiser, other brands urge people to get COVID vaccine” Budweiser and other brands are urging customers to get the COVID-19 vaccine — a move they’re betting will also give their businesses a shot in the arm. Budweiser released an ad Wednesday called “Good Times are Coming.” At the start, a screen flashes the words “Remember…
“#China using propaganda ads on Facebook to show oppressed Muslims happy” Facebook may be blocked in China but its government is reportedly using the platform to spread propaganda about its Uyghur minority population via advertising. According to a report from The Wall Street Journal, some Facebook staff are raising red flags on internal message boards…
“#Facebook stock surges as Zuckerberg downplays Apple privacy clampdown” Facebook shares jumped Friday after Mark Zuckerberg played down the risk that the social media giant faces in an upcoming change to Apple’s privacy policies. “I’m confident that we’re gonna be able to manage through that situation,” he said in an interview on Josh Constine’s PressClub Clubhouse room….
“#Amazon will present for the first time at major digital advertising event” Amazon is looking to expand its burgeoning advertising business and its next stop is the digital media’s biggest show. The Jeff Bezos-led company said Thursday that it will join the likes of Twitter, Snap and Google’s YouTube in pitching advertisers at the Interactive…