#How to extract GBP review insights to boost local SEO visibility

#How to extract GBP review insights to boost local SEO visibility

Gain a competitive edge by extracting actionable insights from your – and your competitors’ – Google Business Profile reviews. Since the inception of local business listings, companies have explored various methods to acquire more customer reviews. These reviews provide valuable insights into consumer sentiment, common pain points, and areas for improvement. While many businesses use…

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#How to create local business content that converts

#How to create local business content that converts

Establish your local business as the industry authority by being authentic in your content and connecting with your community. With the rise of AI-generated content, Google is cracking down on low-quality, auto-generated copy in favor of high-quality, human-written content from real experts. This creates an opportunity for local businesses to stand out by producing authentic,…

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#Google Business Profiles tools are temporarily unavailable

#Google Business Profiles tools are temporarily unavailable

Verification status, managing appeals and managing reviews currently may not be working. Several features and tools within Google Business Profiles are currently temporarily unavailable. These features include the ability to check verification status, manage appeals and manage reviews. Google said they are working on recovering these features. What is not working. Google said that some…

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#How SMBs are approaching digital marketing in 2024

#How SMBs are approaching digital marketing in 2024

A new report reveals key digital marketing trends, goals and pain points for SMBs in 2024. A new report released this month by Intero Digital (disclosure: I previously worked with Intero), “Revolutionizing Reach: The 2024 Digital Marketing Landscape You Can’t Ignore,” checks the yearly pulse for the digital spending and marketing activities of its SMB…

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#Google gets tough on third-party ordering and booking providers hogging GBP listings

#Google gets tough on third-party ordering and booking providers hogging GBP listings

Google mandates third parties to let merchants easily disconnect services from Business Profiles. Learn more about the new opt-out process. In a recent update, Google has mandated that all third-party providers include a dedicated opt-out landing page within the New Merchant Experience (NMX) dashboard. This page must clearly outline the steps a merchant can follow…

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