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Learn tips for setting up and analyzing local SEO ranking reports to uncover opportunities and measure success. Measuring and reporting on the success of local SEO efforts is crucial for improving your strategy. While the main goal is typically increased leads and revenue, tracking incremental progress through rankings, traffic, and conversions also matters. This article…
The newly introduced search box features four tiles showcasing promotions and events from nearby businesses. Google is trialing a new local search box called Nearby Events and Deals. The new SERP feature, which is only visible for local searches on mobile devices, displays Google Business Profile (GBP) posts promoting deals and events from nearby businesses….
Learn how to access and understand your Google Business Profile’s performance. See metrics for views, calls, directions, bookings, and more. If you have a Google Business Profile, it’s a good idea to frequently check and see how your it’s performing. Just like your website’s analytics, checking your GBP’s performance helps you understand: How many calls…
If it’s lonely at the top, it’s a lot lonelier when you’re a woman,” says Lindsay Kaplan of the realization that moved her and Carolyn Childers to start Chief, a private membership network focused specifically on female executives. Kaplan, a former vp at mattress company Casper, and Childers, a onetime senior vp at home-improvement marketplace…
Exercising While Stoned: I Tried a Cannabis Workout Class Being stoned can improve certain activities, such as auditioning for a Takis commercial. Other situations are best avoided, such as legal depositions or, one would think, working out. So I was suspicious when a friend told me that he prefers lifting weights when high. As does…