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We pose some questions to Google as we see the final sunset of Universal Analytics. Here are some answers from our interview with Steve Ganem. As we bid Google Universal Analytics (UA) its final adieu, we caught up with Product Director of Google Analytics, Steve Ganem, about its successor — Google Analytics 4 (GA4). We…
Google expands its AI-powered Product Studio to the UK, India, and Japan. New features include direct file uploads and seasonal themes. Google is rolling out its AI-powered Product Studio to merchants in the UK, India, and Japan, while introducing new features to streamline product image creation. Why it matters. This expansion gives more e-commerce businesses…
Google has not specifically confirmed this but a new local SEO report says these may be newly discovered local ranking signals. Google Search might be looking at the items in your menu within your Google Business Profile and how busy your establishment is during popular times as local ranking factors and signals. That’s according to…
Learn the benefits of Google Colab for SEOs, from fast setup to AI integration, and how to use it to run Python code seamlessly in the cloud. Google Colab has been around since 2017 but has gained more popularity recently from SEO professionals sharing code samples. SEOs love Colab because, unlike GitHub, you can actually…
This spam update took 7 days to fully roll out and is now complete. Google’s June 2024 spam update rollout is now complete. The spam update started June 20, 2024, about 7 days ago. This update was a general and broad spam update, it was not a link spam update and did not automate the site reputation…
This makes clicking to publishers and content creators way more likely than the current version of AI Overviews. Google is testing moving the link cards from the bottom of the AI Overviews to the top, making those links much more visible and much more likely to be clicked on by a searcher. Currently, these link…
Searchers with this Chrome Action enabled can quickly call, get directions and read reviews from the Chrome search bar. Google Chrome for Android has added new local places features to Chrome Actions, that will allow Chrome users to quickly call, get directions and read reviews from a local business directly from the Chrome search bar….
Understand how Google’s AI Overviews are influencing website traffic and the challenges and opportunities for maintaining visibility online. Let’s start by bringing you back in time. In 1901, Wilbur Wright told his brother Orville that man would not fly for 50 years. Two years later, in 1903, the brothers built the first airplane. The next…
Learn why AI Overviews are just another step in search evolution and get practical tips to keep your SEO strategy effective. After all the huffing and puffing, Google’s SGE-turned-AI Overviews rolled out across 84% of searches – only to be rolled back to 15%. Temporarily. Most likely. For now. Equally likely to roll out someday…
Continuous scroll launched in Google mobile search in October 2021 and on desktop in December 2022. Google Search will stop its continuous scroll user experience where Google loads more results as you scroll past the first page of the search results. Instead, you will see see the classic and old pagination bar at the footer…