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Microsoft will host an ID@Xbox Showcase in partnership with IGN on April 29 at 10:00 a.m. PT / 1:00 p.m. ET, the companies announced. You will be able to watch it on YouTube, Twitch, Facebook, Twitter, TikTok, and IGN.com. The broadcast will feature new trailers, gameplay, and reveals for independent games including Vampire Survivors, Dungeons…
This comes after Google Search officially dropped its cache link a couple of months go. Microsoft is testing removing the cache link from the Bing search results a couple of months after Google officially removed the cache link from its search results. Fabrice Canel from Microsoft confirmed this is a Bing test, he wrote, “Yes….
The transition from manual bidding to enhanced CPC on the Microsoft Advertising Platform will start on April 30. The Microsoft Advertising Platform is upgrading all existing image and feed campaigns on a manual cost-per-click (CPC) bid strategy to enhanced CPC from May 13. This upgrade process is expected to take a few days but should…
Microsoft announced Deep Search back in December, it went live for some users last month and is now officially live for all users. Bing Deep Search, an optional generative AI feature meant to help searchers with complex questions that don’t have simple answers, is now fully live for all users. Microsoft announced today that all…
The tech giant plans to offer advertisers the same features currently accessible within Google’s PMax. Microsoft confirmed the timelines for the introduction of key automated features like conversion value rules and video assets to Performance Max. Additionally, the tech giant provided additional insights into the deprecation timeline for Smart Shopping campaigns, which is set to…
Windows users are reporting seeing ads for Bing AI and the Bing search engine, but they’re worried the ads might actually be malware. Microsoft is reportedly using pop-up ads within Google Chrome to prompt users to switch their default search engine to Bing. Increasing numbers of Windows users have observed advertisements for Bing AI and…
The platform is currently testing a new navigation layout that closely resembles the latest Google Ads UI. Microsoft Advertising is piloting a new user interface for select users. The platform is yet to confirm a timeline of when the new UI will be rolled out to more users, however a spokesperson told Search Engine Land…
Businesses can now promote content from any user on LinkedIn with Thought Leader ads, as opposed to just verified employees. LinkedIn is now allowing businesses to promote content from any user on the app, not just their own employees, expanding its Thought Leader ads into a form of branded content promotion. Previously, brands could use…
Copilot allows marketers to instantly generate assets for campaigns, such as images, headlines, and descriptions. Microsoft Ads expanded its Copilot trial to a larger set of advertisers. The company confirmed to Search Engine Land that it is giving more advertises access to Copilot as it continues to collect data, test, optimize, and work towards a…
More than 48,000 reports of issues have been registered on Downdetector, with users impacted globally. LinkedIn is back up and running after a global outage prevented users from accessing their accounts. The technical glitch was impacting users globally, including the U.S. and UK, with more than 48,000 reports of issues via Downdetector. Why we care….