#Boston tourism ad in NYC includes Derek Jeter joke

#Boston tourism ad in NYC includes Derek Jeter joke

“Boston tourism ad in NYC includes Derek Jeter joke” The Yankees-Red Sox rivalry spilled into Times Square. The Boston travel bureau made a tongue-in-cheek pitch to woo New Yorkers to Beantown by invoking one of the most famous Bronx Bombers, Derek Jeter, on a giant billboard in the heart of the Big Apple. “The captain…

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#Nielsen One Ads Sets Jan. 11 Launch, Cross-Platform Product Will Measure Viewership By the Second

#Nielsen One Ads Sets Jan. 11 Launch, Cross-Platform Product Will Measure Viewership By the Second

Nielsen One Ads Sets Jan. 11 Launch, Cross-Platform Product Will Measure Viewership By the Second One of Nielsen’s critical measurement projects, Nielsen One Ads, officially has a launch date. The company says that the cross-platform measurement product will hit the market on Jan. 11, well ahead of the 2023 upfront negotiations, and fresh off the…

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#Facebook ads ‘discriminate’ against women: Meta complaint

#Facebook ads ‘discriminate’ against women: Meta complaint

“Facebook ads ‘discriminate’ against women: Meta complaint” A female truckers association accused Meta of displaying Facebook ads that “routinely discriminate” against women, according to a complaint filed with the U.S. Equal Employment Opportunity Commission on Thursday. The organization, “Real Women in Trucking,” alleged that women are far less likely to see Facebook ads for blue-collar…

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#Balenciaga addresses controversial ad campaign

#Balenciaga addresses controversial ad campaign

“Balenciaga addresses controversial ad campaign” They weren’t content to grin and “bear” it. Amid fierce backlash, Balenciaga has doubled down on its stance for the controversial ad campaign that depicted kids alongside bondage-style attire and a child pornography court ruling. The Kering-owned fashion house released its mea culpa in an Instagram post on Monday afternoon. “We…

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